The morning newspaper is super informative Shu Zhou Xingchi’s hand-painted poster breaks the dimensional wall and the score of "Earth" is embarrassing

Fresh information morning call is all in the morning newspaper

 

Across 2018, when melon-eating netizens are still immersed in the holiday and have to continue the sadness of bricks, they can’t extricate themselves. Some girls have already rolled up their sleeves to prepare the morning paper for everyone~

The trailer is fresh to behold. Zhou Xingchi exposes hand-painted posters, eight characters break the dimensional wall

 

The much-anticipated "New King of Comedy" (tentative title) finally has a new action. The film revealed a new hand-painted poster yesterday. The poster not only has the words "Hard! Come on!" handwritten by director Stephen Chow, but also the crayon portraits of the eight main characters are arranged in a square shape. But these eight characters seem to break the dimensional wall, including Snow White, ancient costumes similar to those in China, and even "King Kong", which is very magical.

Previously, "The King of New Comedy" only exposed a hand-painted poster of Snow White, who looked domineering with a folding stool in hand. In addition, the film only officially announced Wang Baoqiang as a protagonist, and even the online rumor that Yao Chen will play the heroine has not been confirmed. In the middle of the newly released poster, there is a line of words that says "who are you". Some people think this is not only a question raised by the director to the audience, but also a question raised by the audience to the eight protagonists. I sincerely hope that the film can release more materials as soon as possible~

Overseas telescopes, a new trailer was revealed, and the original team built it

 

"Happy Death Day 2," a horror comedy slated for release on Valentine’s Day this year, recently released a new trailer. In the trailer, the heroine is trapped in a cycle of time, and she keeps experiencing the same day of life. In order to find some fun in this helpless life, she began her own "trick to death" process.

The whole trailer is about showing the heroine’s suicide method, blowing up gas tanks, committing suicide, jumping out of a plane without a parachute, and so on. This plot is very similar to a famous movie. Judging from the performance of the trailer, the film will follow the path of comedy and horror films. The story still takes place on a university campus, and the murderer with a hood is still killing people without blinking an eye. It can be said that the sequel continues the previous work creatively. It is still a problem of time cycle. From this point of view, the main creative team seems to be a little "creative insufficient". SO, I wonder if this small-cost dark horse can continue to write a box office miracle~

Do you like the horror comedy Nai Meng? Keep watching it. The following movie may interest you! "Predatory City", created by the original production team of "Lord of the Rings", has been officially announced to be released nationwide on January 18. Directed by the famous director Peter Jackson, the film tells the story of a future world hundreds of years later, where humans live in "moving cities" equipped with huge wheels. In order to compete for depleted resources to keep the engine running, cities engage in brutal predation and annexation.

In the preview, it shows the magnificent scene of the future world, the city is transformed into a fast-moving steel behemoth, the fate of mankind is imminent, the magnificent wonders of sea, land and air, and the thrilling war scenes are breathtaking. The film is a key film project of Peter Jackson’s team in recent years, and he also personally serves as a producer and screenwriter to escort the quality of the film. The "Lord of the Rings" trilogy and the "Hobbit" trilogy created by Peter Jackson have caused a worldwide "Middle-earth" boom, and the global box office has accumulated nearly 6 billion US dollars. Needless to say, this film is very worth looking forward to. See you for a long time!

Industry broadcastersShu Domestic ratings are terrible? But favored by foreign media

 

Recently, "The Last Night of the Earth" Rotten Tomatoes score was announced, the freshness of 89%, 18 critics of 16 gave a good review, 2 bad reviews. IMDb score of 7.3/10, MTC score of 88 points. Domestic ratings are relatively more terrible: Douban rating 6.8, Taotiao ticket 3.4, cat eye 2.8.

"Indiewire" said: "The second work of Chinese director Bi Gan takes the innovation of film language expression to the extreme. The unexpected work, the crystallization of Wong Kar-wai and Tarkovsky, transitions from a gorgeous collage imitation to a brave go-ahead. The previous pre-sale of" The Last Night of the Earth "broke through 100 million, and the box office on the first day of its release on December 31 was 260 million, but the box office has since fallen, and the box office is currently 267 million in two days. It seems that" The Last Night of the Earth "will be a mixed film again~

Movie Calendar | Mel Gibson is Born



(The specific broadcast content is subject to TV)


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"Celebrating More Than a Year": "Invading" History with Modern Values

  The end of 2019 is approaching, and just as people who have been busy for a year begin to lament that "the dead are like a husband", the broadcast of the online drama "Qingyu Nian" (director: Sun Hao; screenwriter: Wang Tie; original novel: cat; starring: Zhang Ruoyun, Li Qin, Chen Daoming, Wu Gang, etc.) leads people’s thoughts to a farther past and future, and leads them to experience an adventurous journey of choice and change. The word "Qingyu Nian" alone is enough to hit the hearts of people who have no time to think about themselves. It is not a witty and funny character name, but a real theme expression. The thirst and hope for life are contained in the three words "Qingyu Nian".

  Of course, the reason why "Qingyu Nian" is popular is not only the depth of the theme, but also the experience that its quality "emotion" gives the audience. In fashionable words, this drama is "interesting and informative".

  The concept of "emotion" is found in the classical literary theory "The Heart of Literature and the Carving of a Dragon". The author Liu Xie proposed "writing for the sake of love". "Love" is a word with rich connotations, which not only includes human emotions, but also contains the meaning of "emotion", which refers to the ideological content or values contained in the work.

  On the emotional level, the creators of "Qingyu Nian" are not satisfied with telling a simple love story that transcends time and space, but strive to show various emotions in life. For example, the main character Fan Xian’s teacher-student relationship with the ancient people, love, friendship, family affection, etc., these emotions show the complexity of life, making the assumed situation of the story have a sense of reality. What is commendable is that the "love" in the play also rises to the level of "emotion". The opening scene of the first episode was told by Zhang Qing, a college student, to establish a higher concept for the story: "The true meaning of this story is: cherish the present and live for the good." The content of the story "The collision of modern ideas and ancient systems" is essentially the collision and confrontation of values. " This conflict of values in "Qingyu Nian" becomes the biggest driving force for the plot. The protagonist, Fan Xian, is a small character with big feelings. He upholds the self-awareness and modern concept of "finding what you want to do and living for yourself" and "everyone is equal", and fights against the oppression and inequality under the ancient system. The expression of ideas and values determines the height of a work. On the other hand, there are too many online dramas in the market, but they have been destroyed by low ideas, single values and even barbarism.

  The interesting thing about "Qingyu Nian" is not only that it is rich in emotions and lofty in concept, but also that it gives full play to the expressive power of audio-visual means, providing the audience with a rich audio-visual feast. Expressing meaning through sound, color and picture is the basic function of film and television art. While wrapping emotion and meaning, the pictures and sounds of film and television dramas will also form an aesthetic characteristic in audio-visual, just like the literary talent of articles, which is the "acquisition" of film and television art. It plays a very important role in the situation creation and the transmission of "emotion" in film and television dramas. If there is "emotion" but not "acquisition", the work will inevitably be preaching, making people feel dull. A film and television work can only give people a beautiful enjoyment and inspire profound thinking if it is "full of emotion". "Qingyu Nian" is a work that radiates audio-visual "talent". The scenes, props, and costumes in the film are beautiful and have a great sense of history, which lays the foundation for the audience to enter the real experience of the assumed situation; the camera shoots from a variety of angles, and more motion lenses are used, which makes the picture more dynamic; the lighting layers are clear, and the character’s sense of shape is prominent; among them, the action design and lens performance of the chasing and martial arts scenes are very impactful. There are also the exquisite performances of old actors, young actors, and young actors, as well as the carefully produced and designed voices. These factors combine to give this online drama a very strong "cinematic feeling", and the audience can experience the visual beauty at the same time, as if they were on the scene.

  As an online drama that focuses on audience experience, "Celebration of More Than a Year" combines elements such as travel through time, science fiction, suspense, martial arts, Machiavellian, comedy, etc., setting a benchmark for the creation of online dramas. However, looking at its details, there are still many shortcomings. For example, the screenwriter uses modern and ancient concepts or language differences to create a humorous effect, but some homophonic stalks inevitably make people feel that they are not very advanced and ingenious enough. Another example is the character of the protagonist Fan Xian, who has modern advanced concepts and three views, but his literary talent is displayed by writing a shocking novel "Red House", and copying Du Fu’s entire poem "Climbing High" at the Poetry Competition. Although the other characters in the play lived in an era earlier than Cao Xueqin and Du Fu, the audience can understand their astonishment and amazement, but for the protagonist with modern concepts, such "unscrupulous" trampling on other people’s intellectual property rights is obviously not logical. For example, perhaps because there is a huge adaptation plan behind it. After the first season is played, the key plot has not yet appeared, and it has been laying the groundwork for the later plot and explaining the characters. For the audience who has not read the original novel, it seems too verbose and the progress is slow.

  The first season of "Qingyu Nian" has not yet been broadcast, and it is too early to say for sure. But what is certain is that it has taken the first step to success by introducing most viewers to a different experience situation by radiating emotion. Through this drama, we can see the characteristics of a "popular" online drama: interesting and informative. "Interesting" does not mean blindly catering to the audience, relying on vulgar humor to win attention. "Material" refers to expressing rich and real emotions and values with the spirit of the times through beautiful and eye-catching audio-visual "entertainment".

  "Qingyu Nian" is not over yet. Whether for the people in the play or the audience, there are still many unknowns, and the adventure continues.

Andy Lau becomes a "future police officer" and premieres on the movie channel on September 11


"Future Police" poster


Wonderful stills from "Future Police"


Wonderful stills from "Future Police"

        Movie Network News"Future Police," directed by Wang Jing and starring Andy Lau, Big S and Fan Bingbing, is a brave attempt at sci-fi action films in the domestic film market. Although the box office after its release was not satisfactory, the film once became the object of attention because of its "unfinished". At 19:35 on September 11, the film channel premiered this controversial sci-fi film "Future Police", and audiences can see the heroic appearance of Andy Lau’s version of "Robocop" on the screen, as well as the hot scenes of his battle with the transformation man.

        "Future Police" tells the story of 2085, Chinese scientist Dr. Ma’s solar energy invention solved the world’s energy problem, causing heavy losses to some oil merchants. They hated Dr. Ma to the bone and kept sending killers to remove this thorn in the side. The government immediately sent Liu Dehua’s police officer Zhou Renjie back to 2015 to protect the 12-year-old Dr. Ma. So he and the two highly lethal reformers sent by the oil merchants launched a life-and-death struggle through time and space.


Wonderful stills from "Future Police"


Wonderful stills from "Future Police"

        Because the story takes place in the future, the scene design and weapons and equipment in the film are very avant-garde, and the futuristic aircraft shuttling between the universe is eye-catching; Andy Lau’s titanium alloy armor is completely comparable to "Iron Man"; and the weapons that can only be seen in "Star Wars" have been improved and upgraded this time in the hands of Fan Bingbing, whose valiant policewoman’s majesty is vividly displayed. The fighting scene between Andy Lau and the transformers is intense, and the two sides use all kinds of high-tech weapons, each of which brings surprises, and the fighting scene is dazzling.

        "Future Police" was called by Wang Jing as a martial arts film packaged in future technology, focusing on action and warmth. Although there are a lot of fights and stunts in the film, the love between Andy Lau and his "wife" Fan Bingbing, as well as the father-daughter relationship with his "daughter" Xu Jiao, also shows a lot of romance and warmth. The film’s schedule has been pushed back and forth, and news from Hong Kong has even claimed that the film has become a "bad end" due to the sudden disappearance of the investor, and the stunts cannot achieve the expected effect. This statement was eventually denied by Wang Jing. It was clarified that the repeated delays were just to avoid "Avatar" and ensure the strategy adopted by the film’s box office. "The bad end" is purely a rumor, and the film has therefore attracted much attention.

        If you missed watching the intense battle between "Robocop" Andy Lau and the transformation man on the big screen, and the emotional entanglement between Big S and Fan Bingbing, at 19:35 on September 11, you can still feast your eyes on the movie channel (CCTV6), and you will not miss the excitement again.

Next page More exciting stills

Huawei AITO jointly created the new M7 Ultra model, which will break through 30,000 units in 20 days

2024-06-21 10:27:34 Author: Yao Liwei

AITO asked the new M7 Ultra models listed 20 days to break through 30,000 units, while the delivery has broken 10,000 units, creating China’s new power model delivery record. The car was released on May 31, providing four configurations, the official guide price 28.98-32 9,800 yuan, at the press conference last month, Huawei car BU chairperson Yu Chengdong said that in order to achieve the listing on the delivery, AITO has pre-produced 10,000 new cars.

The new M7 Ultra has a new upgraded Shuyun seat, made of Nappa leather, and supports double beach chair mode, large flat mode, etc. In addition, it is also equipped with "new star ring scatter" and flagship 192-line lidar and HUAWEI ADS 2.0 technology. It is expected to be upgraded to HUAWEI ADS 3.0 in the future.

There are four optional versions of the new car: the rear drive smart driving version has five seats (289,800 yuan), the rear drive smart driving version enjoys six seats (309,800 yuan), the four-wheel drive smart driving version has five seats (309,800 yuan) and the four-wheel drive smart driving version enjoys six seats (329,800 yuan).

Seeing the director being excavated with my brother, with the popularity of "Hua Qiangu", Marco’s new drama is matched for the newcomer?

There are many beautiful men in the entertainment industry who are suitable for ancient costumes, but there are not many who can still look good after taking off the ancient costumes. Marco is such a representative. In "Hua Qiangu", with the corner of the first beautiful man in the Six Realms "Killing Qianmo", Marco has attracted countless fans, but after a short period of glory, Marco has not caused more splashes in the entertainment industry. Now the dress is slightly thin, and it is not easy to create more glory from the appearance.

From the first time Hua Qiangu saw him, he could tell how amazing "Kill Qianmo" was. He directly shouted "Kill Sister" and muttered to himself, "Sister is so beautiful, but her breasts are so small." Such an evaluation would definitely make a man angry, but it was a rare compliment to Kill Qianmo, who was so beautiful, and because of this, he had a cold temperament and a little more pity for Xiao Gu.

But unfortunately, after the success of killing Qianmo, it was a temporary ceiling for actor Marco, and after that, all the labels about Marco could not be separated from "Sister Hua". After that, Marco also made different attempts, acting in the rich second generation in modern dramas, also acting in youth blood dramas, and also exploring in suspense dramas, but unfortunately there were no more splashes.

In the suspense drama "Breaking the Cocoon" that just went LIVE, Marco starred as a special character, playing the attending physician of neurosurgery, a handsome guy in the ascetic department, Wen Bai, and the forensic doctor Jin Lingyi’s teacher and friend have a little different feelings, but this time Marco has no aura, and can only play a supporting role for the newcomer Zhang Yao. After taking off the ancient costume, Marco’s shape is slightly thin, and there are not many eye-catching places. In addition, the character itself is a bit cold, and it is difficult to give people a good impression at first glance.

On the contrary, the role of Wenbai itself is full of expectations. Judging from the current broadcast plot, he and the male protagonist Tan Jingtian played by Zhang Yao have many common interests and hobbies, and even nightmares are similar, which makes people curious about their relationship. However, from the perspective of the debut time and status in the circle, it is indeed a bit overkill to let Ma Ke play a supporting role for the rookie actor Zhang Yao, which is probably why the drama specially marked the special role.

Regardless of Marco’s embarrassment in the play, "Breaking the Cocoon" is a slightly interesting suspense drama. The biggest selling point is naturally the insect crime-solving method, which finds clues related to insects from unremarkable cases and uses the professional knowledge of the male protagonist to assist the police in solving the case. This novel and fascinating way of expression is a big point to watch. But the stereotype that this drama does not escape is that it unilaterally exaggerates the role of this place from which direction, and treats other people as decorations. How to balance the weight of the play is still debatable.

In fact, many people only know the embarrassment of Marco after he became popular, but they don’t necessarily know the anecdote about his entry into the entertainment industry. Marco’s older brother, Maher, is also an actor. Although he has no particularly impressive roles so far, he is a supporting role in Guo Jingyu’s series. He has appeared in "Red Lady", "Dog Stick", "Brave Heart" and "Great Yangge". After his brother was admitted to the Beijing Film Academy, he accidentally took his younger brother to meet the director. He didn’t expect that Marco would be accidentally photographed and enter the entertainment industry. Before starring in "Flower Qiangu", he had played Xiaoxue’s "Gossip Boyfriend" in "Family with Children".

The two brothers bravely ventured into the entertainment industry, and it stands to reason that they could support each other, but their appearance was too different, and the pace of development in the circle was also inconsistent. Compared with his brother, Marco was obviously lucky, at least he had been a big hit, but unfortunately, the role of "Killing Qianmo" was not enough for him to eat for a lifetime, and the flat taste after the explosion was estimated to be not easy to endure. However, due to the limitations of his appearance, it was estimated that it would be difficult for him to become popular, so in addition to playing a small supporting role in a down-to-earth manner, he had already found his own happiness. In 2018, he successfully proposed in "The Most Beautiful Crew", and he had successfully hugged the beauty back. I don’t know if Marco can break through next, but I really look forward to him leaving the label of "beautiful" and "handsome" and relying on his acting skills to find a different path. Text/Red Queen

148,000 to 188,000 yuan SUV subversive Geely Xingyue L opens global pre-sale

  International Online auto channel News: At 10: 00 am on May 25th, Lin Jie, chief user rights officer of Geely, announced the pre-sale price of SUV disruptor Xingyue L in the form of short video, officially announcing the global pre-sale of Xingyue L in the official applet. This time, two kinds of power models with five configurations were announced, and the pre-sale price range was 148,000 to 188,000 yuan, among which, the Cuiyu magic color suit cost 5,000 yuan, including Cuiyu magic color special car paint+Cuiyu double suede interior+double five-spoke pulse wheels+magic color exclusive car keys. Based on the principle of truly being responsible for users, Xingyue L actively practices the promise of "no need for users to spend more money" in the action of SUV disruptors at Shanghai Auto Show, continues the innovative user experience of "no better than not trying and not selling", and introduces the exclusive rights of pre-sale.

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Xingyue l pre-sale price

  It is reported that the exclusive rights and interests of pre-sale are: 520 yuan deposit is 2,000 yuan; Buy a car at the pre-sale price, and retreat more and make up less after listing; 2-year 7.8% discount value-added repurchase; Up to 7000 yuan replacement subsidy; 36 zero-interest financial subsidies; 20% discount on Cuiyu Magic Color Suit; Blind subscription users also enjoy pre-sale rights.

  Special note: to book Xingyue L, you need to book through Geely’s official pre-sale applet or official mall to enjoy the above rights and interests; Blind subscription users do not need to re-order, but no longer enjoy the pre-sale 520 deposit deduction rights; Value-preserving repurchase and finance, replacement of rights and interests, 2 out of 3; "More refund and less compensation" means that if the listing price is higher than the pre-sale price, the booking user does not need to make up the difference, and if it is lower than the pre-sale price, the manufacturer will return the difference.

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Xingyue l

  As a new compact SUV model under Geely CMA architecture, Xingyue L inherits the five global genes of "safety, health, intelligence, performance and energy saving" of CMA architecture, showing the powerful strength of SUV disruptors. In the world’s first test a few days ago, Xingyue L competed on the same stage with German Japanese benchmark SUV models. The field measurement of 100-kilometer acceleration in car home was only 7.45s, the field measurement score of 100-kilometer braking user jury was 34.9m, and the field measurement of Elk test in car home was 82km/h, which set a new record. The comprehensive mechanical quality of Xingyue L is ahead of the mainstream SUVs of strong joint venture brands such as Volkswagen Tiguan L, Honda CR-V and Toyota RAV4 Rongfang, with a product value of 300,000. It has the strength and confidence to redefine the highest value standard of compact SUVs and reshape the SUV market structure dominated by strong joint venture brands.

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Xingyue l

  Entering the era of Geely 4.0′ s comprehensive architecture, Xingyue L inherits CMA’s world-class performance and safety genes, and is born strong. In terms of safety, CMA architecture gives Xingyue L the world’s top safety genes and the highest standard of safety technology. Xingyue L has 24 environmental safety sensing sensor components, and its hardware system is equipped with the leading market, which meets the global five-star safety in China, Europe and America, and has nine large-area safety, creating a new safety standard in the digital age.

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Xingyue l

  In terms of performance, Xingyue L inherits the "world champion" driving control gene of CMA architecture, and the whole system is equipped with Drive-E 2.0TD high-performance powertrain, with a maximum power of 175kW and a maximum torque of 350N·m, subverting the compromise between sports and comfort. The braking deviation of 10 feet and 100 kilometers in a row is less than 1m, which brings good braking confidence. At the same time, Xingyue L launched Borgwarner’s latest generation of four-wheel drive technology in the world: the 6th generation Haldex, which greatly improved the performance of four-wheel drive, improved the response speed by 16.7%, and made the transmission more accurate and easier to get out of trouble. Xingyue L’s comprehensive mechanical quality is far superior to that of the same level, comparable to high-value luxury brands.

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Xingyue l interior

  Intelligently, Xingyue L has CMA intelligent evolvable electronic and electrical architecture, which is twice as fast as the mainstream cars in the market, and the data transmission rate is 200 times faster than the world-class architecture. It has a powerful brain and neural network in the industry. It is equipped with super-strong Qualcomm Snapdragon 8155 chip, which supports 5G high-speed network and drives multiple screens with one core. Xingyue L is the world’s first mass-produced global FOTA fuel SUV, which supports the global FOTA online upgrade technology of the whole vehicle. At the same time, it is also equipped with a new generation of intelligent digital system, AR-HUD reality augmented head-up display, 5G-AVP 1km unmanned parking system and other leading intelligent technologies.

  In terms of health, Xingyue L has fully popularized all-round health vehicles, equipped with CN95 air conditioning filter +AQS air purification, PM2.5 monitoring and protection, fresh air system and G-clean scenario mode. In addition, the body size of Xingyue L subverts the traditional size of compact SUV, with a wheelbase of 2845mm, and the body size completely exceeds the level of joint venture brand SUV at the same level.

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Xingyue l interior

  In order to practice the promise of "SUV subversive action", "all good technologies are used on Xingyue L without reservation. Let users have a world-class good car that exceeds expectations without paying more costs. "Under the empowerment of CMA Super Matrix, Xingyue L deeply integrates global technology and user needs, and completely surpasses the joint venture brand value without users spending more money. It will lead the times with a subversive attitude.

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Xingyue l

  From the release of "SUV Subversive Action" at Shanghai Auto Show to the first test in the world to implement subversive action, Xingyue L has continuously brought subversion and surprise to the market and consumers with the product value of 300,000 class and the product strength of leading the mainstream SUV of strong joint venture brands. With the release of the pre-sale price, it also means that Xingyue L officially entered the countdown to listing. (Source: Geely Automobile)

"Long Yan" reappears! BYD Han EV new official map release: 3.9 seconds to break 100

Although BYD Han has not yet been listed, the official has fully started the preheating of this "heavy work".

A few days ago, BYD officially released a new official map of BYD Han EV models.The new car is in the form of a four-door coupe. It is equipped with BYD’s self-developed "blade battery" for the first time, and the acceleration of 100 kilometers takes only 3.9 seconds.

Different from the Han DM model, the Han EV adopts a brand-new design language, and the slender and narrow silver trim strips run across the front of the car, echoing the flat headlights. "Han" logo adopts a new technology, which has a visual effect similar to seal cutting.

"Long Yan" reappears! BYD Hanxin official map released: 3.9 seconds broke 100.

In the new official map, it can be seen that Han EV adopts a hidden door handle design and a unique low wind resistance wheel hub;At the same time, the shape of the slip back further highlights the sense of movement, and the length of the car is close to 5 meters, which looks very slender.

In the power part, Han EV will launch two versions of single motor and double motor, and the double motor version is all-wheel drive. The former has a maximum power of 222 HP and a peak torque of 330 Nm.The latter has a comprehensive maximum power of 494 HP, and the acceleration time of 0-100km/h is only 3.9s s.

"Long Yan" reappears! BYD Hanxin official map released: 3.9 seconds broke 100.

It is worth mentioning that Han EV will be equipped with a new generation of "blade battery" developed by BYD, which is 50% higher than the traditional iron battery in volume specific energy density, and has the characteristics of high safety and long life. At the same time, it can effectively solve the limitations of short service life and expensive replacement cost of the power battery of the electric vehicle.

Although lithium iron phosphate batteries are used,However, the official said that the single-motor version of the car NEDC can reach 605km, and the dual-motor version can also reach 550km.

It is reported that the new car is expected to be officially listed in the third quarter of 2020.

"Long Yan" reappears! BYD Hanxin official map released: 3.9 seconds broke 100.

"Long Yan" reappears! BYD Hanxin official map released: 3.9 seconds broke 100.

There is a "price protection tide" in the automobile market. It is better to fight for price than to fight for value.

  Corporate profits and market share complement each other and play games with each other, and price is the lever.

  While the price war is in full swing, there is a "price protection tide" in the automobile market. Enterprises such as Ideal, Extreme Krypton, Tengshi, Nezha, Zero Run and so on have recently introduced price protection policies, claiming that they will not reduce prices in the next 90 days or even 120 days. If they reduce prices, the difference will be returned to consumers.

  However, some experts said that only after the baptism of price war can enterprises become stronger. For enterprises whose sales volume is sideways and declining, it is meaningless to "protect the price". In the end, not only will the sales volume not go up, but it will also waste the market window and hand over the market share to competitors.

  "Many products of this round of price war diving brand have reached the end of their lives. In the long run, price diving is not the normal state of the industry." Pu Yang, vice president of sales and operation of Weilai, said that the cyclical fluctuation brought by this technological revolution can not be crossed by price war alone, but needs to adhere to brand value. In the long run, the competition among enterprises will return to value creation.

  On the surface, enterprise competition is the competition of products and prices, but the actual competition is the R&D strength, scale effect and vertical integration ability of enterprises. "Geely does not have to participate in the price war." Gan Jiayue, CEO of Geely Automobile Group, believes that only through technological innovation and management ability improvement, can the price war be transformed into a technical war, a service war and a value war, and continue to create value for users, can we truly have a competitive advantage.

  With the changes of automobile industry, traditional automobile enterprises need to invest heavily in the fields of electrification, intelligence and networking, and are under the dual pressures of stable operation and transformation and upgrading. Cui Dongshu, Secretary-General of the All-China Passenger Transport Association, said that it is difficult to make money by selling new energy vehicles at present. Many large car companies rely on the profits of fuel vehicles to support the development of new energy vehicles, and most pure new energy vehicle brands are at a loss period. For large car companies, while stabilizing the sales of fuel vehicles, strengthening the technological innovation on the track of new energy vehicles can win the initiative. Fuel vehicles cannot blindly follow up the price reduction of new energy vehicles caused by multiple factors through "suicide price reduction".

  Moderate downward adjustment of product prices, clearing inventory and properly recovering costs are normal business measures, which are conducive to stimulating consumers’ purchasing demand, but they cannot fall into price wars. In the view of Chen Shihua, deputy secretary-general of China Automobile Association, the price war will not last long, and value for money is the eternal business law.

  "There are many reasons for this round of short-term promotion. Most of the preferential models introduced by enterprises are long-aged, old or unsalable cars. These models have already had considerable preferential prices before this round of promotion. In order to attract attention, increase customers and exaggerate the price reduction, terminal promotion is easy to mislead consumers, and it is necessary to attach great importance to the negative impact of this phenomenon on the development of the industry. " The China Automobile Association calls for providing positive public opinion guidance for the healthy and sustainable development of the automobile industry and creating a good consumer psychology and market atmosphere. In the process of stabilizing growth and promoting consumption, local governments should also adopt appropriate methods to jointly safeguard market order.

  Automobile is an industry with large market, high technical content and refined management, and it is also a highly global industry. At present, the world has entered a new period of turbulent change, and the anti-globalization trend of thought and the risk of geopolitical conflict will inevitably affect the development of the industry. At the same time, the automobile industry is in a critical period of transformation and upgrading. The more in this turbulent change and transformation and upgrading, the more local governments and enterprises should maintain their strategic strength, actively maintain market order and supply chain stability in the industrial chain, lead regional and upstream and downstream enterprises, and jointly build a good industrial development ecology.

  Zhu Huarong, chairman of Changan Automobile, suggested that the state should halve the consumption tax rate of automobiles with a displacement of 2.0L or less in time; Merge the vehicle purchase tax and the vehicle consumption tax, keep one tax, and increase the proportion of local fiscal retention. By reforming the consumption tax and purchase tax, it can not only reduce the burden of consumers to buy cars and expand their consumption, but also help to create a fairer consumption environment, thus guiding the healthy and stable development of the automobile industry. (Economic Daily reporter Yang Zhongyang)

"9000 years old" makes a big move. How to attack the network variety show?

  This week, "Youku Autumn Collection" was held in Shanghai, and network variety show became the focus of attention as one of the heavy fields. Youku released the network variety show plan for the new year. Besides the programs such as Where is Dad, Singer and Masked Singer, it also announced the new layout of the network variety show jointly produced by the platform and the production company.

  The organizer invited a number of behind-the-scenes producers of the gold medal network variety show to participate in the forum of "Innovative Main Engine, Aggressive Network Synthesis" to discuss the present and future possibilities of network variety show. Many discussions cannot be separated from a concept — — 9000 years old — — Industry practitioners refer to the younger generation born in the 1990s as "Nine Thousand Years Old". Understanding them, tapping their needs and even creating their needs have become the core topics of variety producers.

  The big trick of "9000 years old": everyone is free.

  When we are used to or even tired of traditional reality shows or talent shows, maybe it’s time for the younger generation to start speaking.

  It is precisely because of this that more and more programs with "subculture" labels, such as Er Yuan and Hip Hop, first ferment in exclusive groups and then become social topics.

  Based on data analysis, one of the most important labels of the younger generation is "freedom of design". This group of young people no longer only regard their occupation or hobby as the only identity tag, but will switch all their own identity settings on different occasions. "Today, ‘ Slash youth ’ It is the expression of the diversity of young people’s identity. The new emotions in each identity have promoted users’ desire for new content. " At the event site, a guest shared.

  At Youku’s 2018 network variety new product launch conference, the reporter observed two special network variety shows "This! Is street dance and this! It is the real armor. Both programs are not star-studded variety shows, and there are many new ideas on the topic.

  "this! That is, street dance will adopt the form of "star+professional dancer", subvert the traditional dance competition around street dance, and let the spirit of street dance and street dance move towards greater public attention.

  "Today, we use hip-hop with hip-hop elements as the entrance to create a gathering place for young and trendy culture. At present, 90 s and 95 s are becoming the mainstay of mass entertainment consumption, and young people are defining the present and future of entertainment. " Chen Kun, producer of "This is Street Dance", said. In the view of the program group, street dance not only belongs to the younger generation, but also the life and self-spirit behind it is a kind of energy of the times.

  The upcoming "This! "Real Armor" is a competitive program with real armor robot fighting as its core. The members of the creative team "Uni-system Entertainment" are very young, and they look to the armored robot battle and the robot manufacturing team in China. 48 teams will fight with their own robots in the program, and finally hit the world champion.

  Coping with Network Integration: Layout of Program Forms Based on Consumer Big Data

  The network variety show for the young market no longer regards the audience as the audience, but emphasizes the user attributes of the audience.

  A group of young network variety shows have begun to gain insight into the lifestyle and trend interests that young users are keen on in the early stage of planning. Based on consumption big data, they have laid out the form of the programs, so that the programs can finally point to consumption upgrading.

  "Now we are dealing with younger users, who are flamboyant, have grown up watching Hollywood movies and American dramas, and have an international aesthetic vision. They are more loyal to their own interests, pay more attention to the content related to the trend lifestyle, and they are more willing to accept the derivative surroundings. " At the event site, some practitioners painted portraits of today’s young audience. "At the moment of consumption upgrading, trendy life and cool entertainment are the lifestyle needs of a new generation of users."

  It is understood that because of being in the Ali entertainment business group, Youku will launch a series of online comprehensive programs and deep binding with Tmall in the future. Zhou Jun, the person in charge of the project, said in an interview that the form of the program is not to guide the audience to "buy while watching", but to tell the story of a better lifestyle with high-quality lifestyle content as the main content.

  question closely

  Is culture and entertainment really antagonistic?

  It is true that opening up the network variety and entertainment to the form of programs that ultimately point to consumption upgrading will face such accusations: will paying attention to entertainment lower the cultural value of an era?

  Guan Zhengwen, the director who produced cultural variety shows such as Chinese Character Dictation Conference, China Idiom Conference and Chinese Character Storm, also delivered a speech at the forum. In Guan Zhengwen’s view, intuitive entertainment and spiritual pleasure are not only not contradictory, but the combination of the two is the direction of the future cultural network synthesis: "We will find that the super network synthesis in 2017 is actually both strong entertainment and good cognitive value, and can provide the delivery of ideological value and nutrition. If there is a lack of products with nutritional value and content value, if it is just entertainment, everyone has actually seen them gradually go to the end. "

  The next question is, what about cultural programs facing the younger generation? Guan Zhengwen believes that today, in the face of young audiences who grew up in the Internet age, cultural programs cannot be carried. He took the matter of falling in love as an example: "We are used to thinking that entertainment is low-level. But let’s think about it. Intuitive entertainment represents the intimacy of the skin, and spiritual pleasure represents the desire for love. It is not realistic to emphasize only one side. "

  The "Strength Culture" where he is now located is about to launch a brand-new cultural program "Dear, You Know". The main form of the program is 24 couples with high value and high education, who complete the guessing game with idioms, classical characters and poems, and the program also invites Ming Dow as the host. At the scene, Ming Dow revealed: "All the stories will take place in a huge library."

  Cultural narration

  Transmit positive energy in a cultural way accepted by young people.

  This summer, the network variety show "Hip Hop in China" became a real hot spot. Every program has become a summer Spring Festival Gala for young people. They gather in front of computers every Saturday night to watch the battle for rappers in China. Later, as a "subculture", hip-hop became the focus of culture, which was unimaginable in the era of TV variety. While middle-aged people still think that rap is "not well dressed, it is hard to say", young audiences have begun to take "freestyle" and "start your performance" as their mantra.

  When we talk about the social discourse changes brought by the Internet, we always talk about "individuality", "diversity" and "youth". The same is true of variety shows. Different from the variety shows of TV stations for all audiences, the video network platform, based on users’ viewing preferences and a large amount of data, produces online variety shows that emphasize individuality and youth from the perspective of audience interest. What kind of culture will be created by the cyber society depends largely on what this generation of young people need.

  Variety is constantly being redefined by the times, regardless of program form or program content. From the earliest "Zhengda Variety Show" and "Quyuan Miscellaneous Altar" to "Happy Camp" gathering entertainment stars to play games, to the super girl and fast man in the draft era letting ordinary people stand on the stage to realize their dreams, to the reality show "Where is Dad?" and "Extreme Challenge" showing artists’ various aspects in their lives, and to the different faces of today’s network variety show, whether it is TV production or the production company that left TV station to turn to network variety show, variety show.

  We must admit that, in terms of age and spending power, the post-90s generation who grew up with variety shows are growing into the backbone of society, while the oldest generation will soon become adults. They not only watch entertainment files every weekend on TV, but also young people will critically choose their own online comprehensive — — Not only do you want to watch the stars, but you also want to watch the variety shows that belong to your own personality to choose your idols. You don’t want to watch how the post-80s generation worry about getting married, but you want to watch your peers fall in love on the show to decide whether you should break up with your boyfriend. They will have new requirements for variety shows, or they will be influenced by the show at the same time.

  The market is here, and so are the young audience. In the future, there are bound to be more and more programs that are different from the traditional variety forms, and the two attributes of culture and goods will also be displayed in such programs. It is biased to embrace praise completely, or to accuse the cultural products with high entertainment produced in this era completely. How to transmit real positive energy in a way acceptable to young people and find a balance between market requirements and cultural responsibility is a test for creators. It is equally important for observers to understand the thoughts and needs of young people before making judgments. Through these programs, it may be a way.

  This group/reporter Zhang Zhiyi

  On the same day

  Global Storm confronts blade runner head-on.

  (Reporter Xiao Yang) The Hollywood disaster film "Global Storm" will be released in China mainland in 3D, IMAX 3D and other versions today. Disaster films have always been a popular theme. Undoubtedly, "Global Storm" is a powerful opponent for Blade Runner 2049 released on the same day. In particular, there is Daniel Wu in Global Storm.

  Global Storm has a strong lineup, with director and screenwriter dean devlin as the producer of Independence Day, Godzilla and other blockbusters, and starring gerard butler, Daniel Wu, jim sturgess and other idol stars. In 2006′ s 300 Warriors, gerard butler played Leonidas, the king of Sparta, followed by Olympus Has Fallen and London Has Fallen, which made his tough guy image deeply rooted in people’s hearts. Jim sturgess is quite popular in China with films such as "One Day" and "Cloud Map".

  The story of Global Storm is set in the future world. After a series of unprecedented natural disasters hit the earth, global leaders decided to work together to create a sophisticated satellite network to control the earth’s climate and ensure human safety. However, the system that should have defended the earth went wrong and began to attack the earth. The destruction of the earth is imminent. Jack, a scientist played by gerard butler, and Max, two brothers played by jim sturgess, became the last hope. They accepted many challenges in space and on the ground respectively and embarked on the road of saving the world in treading on thin ice. With the development of the situation, the conspiracy and man-made disasters behind the catastrophe began to surface, which made the hero’s journey of saving the world face a more severe test.

  "Global Storm" can be described as a full range of meteorological disasters raging around the world. The disaster scenes such as Hong Kong subsidence, Tokyo hail, Mumbai tornado, Brazil ice, Dubai tsunami, etc. are all displayed, which makes people look shocking. With the increasing importance of China’s film market, China elements frequently appear in Hollywood blockbusters. In Global Storm, Daniel Wu plays Zheng Long, a weather observer at Hong Kong Station. When he came home from shopping, a land subsidence occurred in Hong Kong. The media reported that the pipeline was broken, but Daniel Wu found that someone deliberately modified the satellite settings in Hong Kong, which led to the disaster. That is to say, the character played by Daniel Wu is the key figure in the film, not the dispensable "soy sauce" role played by Chinese actors in most Hollywood movies.

  Officially released today

  Blade Runner 2049 is hard to find a 2D version? The audience is "active" as soon as they question the cinema.

  (Reporter Xiao Yang) The highly anticipated Blade Runner 2049 will be released in China mainland in 2D, 3D and IMAX 3D versions today. Earlier, it was reported that the photographer roger deakins suggested not to watch the 3D version, but there were less than 70 cinemas showing the 2D version of Blade Runner 2049 in China, and the 3D version was suspected to be "specially provided by China". In this regard, Sony Pictures denied it, saying that the 2D/3D/IMAX format was consistent with the world, and the 3D version was not converted from China. Blade runner, which was released in 1982, was appraised as the originator of "Cyberpunk movies" with its innovative style, and had a far-reaching influence on science fiction films such as The Matrix and ghost in the shell, and ranked first in the "Top Ten Excellent Science Fiction Films in History" selected by 60 scientists organized by the British newspaper The Guardian in 2004 with absolute superiority.

  The photography director of Blade Runner 2049 is roger deakins, a great god in the industry. Deakins recently publicly stated that the best viewing format of Blade Runner 2049 is 2D version, because the frame of ordinary 2D version is 2.39:1, which is their original composition ratio when shooting. However, when the film was pre-sold a few days ago, less than 70 of the thousands of cinemas in China showed the 2D version, so some fans questioned that the 3D version of Blade Runner 2049 was specially provided by China. In addition, the IMAX version of the film has more pictures than the 2D version because the frame is opened. Dickins himself supervised the format transformation of all IMAX versions. Although he did not use DMR digital original reproduction technology, he made adjustments in brightness and saturation for IMAX screens.

  In response, Sony Pictures responded in its official Weibo: "The film Blade Runner 2049, whether in 2D, 3D or IMAX format, is consistent with the world, and there is no special 3D for China."

  It’s not up to the filmmakers to decide whether to show the 2D version or the 3D version, but it’s up to the theaters. However, after the fans appealed, many theaters responded, saying that they are actively communicating about increasing the number of films. At present, UME, Bona, Yaolai, Meijia and Lumiere in Beijing will also show the 2D version.

  upcoming

  Six stars of Justice League arrive in Beijing and Superman returns.

  (Reporter Xiao Yang) With the release of "Blade Runner 2049" and "Global Storm" today, the China screen began to enter "Hollywood Time". In November, Thor: Ragnarok, Justice League, Murder on the Orient Express and many other Hollywood blockbusters will be released strongly. For the potential of the China market, several major Hollywood companies dare not underestimate it. Therefore, in addition to choosing simultaneous release as far as possible, Warner Bros. invited the main creator of Justice League to Beijing. Yesterday, "Batman" Ben Affleck, "Superman" Henry Cavill, "wonder woman" Gal Gadot, "Flash" ezra miller, "Neptune" Jason Momoa and "Steel Bone" Ray Fisher arrived in Beijing. This "six-person group" has won countless fans and screams from China fans.

  League of Justice is a live-action movie adapted from DC comics in the United States. The League of Justice first appeared in 1960, and it is the first real superhero team in the history of comics. It is composed of many superheroes under DC comics. The initial members include Superman, Batman, wonder woman, The Flash, Neptune and Steel. This film is based on the universe of Superman: The Man of Steel and Batman v Superman: Dawn of Justice, and the story will follow the end of the latter. Inspired by the restoration of confidence in human nature and Superman’s selfless dedication, Batman accepts the help of his new ally wonder woman to resist the threat that will endanger mankind. Together, they seek and form an alliance composed of superhuman beings-Justice Alliance. But this superhero league composed of Batman, wonder woman, Neptune, Ganggu and Flash may not be able to stop the world from falling into a devastating blow.

  It is noteworthy that at the end of "Batman v Superman: Dawn of Justice", Superman has been sacrificed, and this episode of Justice League DC hero rally, whether Superman will return or not has become the biggest suspense. Superman was never seen in the poster released before, but yesterday, with the appearance of "Superman" Henry Cavill, the mystery was exposed. However, regarding the story clue of Superman in this new film, Henry said with a smile, "I can’t talk about Superman in the movie yet. I came to Beijing this time as a mascot to cheer them up." Xiao Shan ezra nodded beside him: "We just like to tie him to our side and feel the love from our teammates."

Volvo’s revenue in 2023 was 399.3 billion Swedish kronor.

  [car home Information] Recently, Volvo announced its company performance in 2023. In 2023, Volvo’s operating income was 399.3 billion Swedish kronor (about 274.4 billion RMB), an increase of 21%. In 2023, the profit (excluding joint ventures and associated companies) was 25.6 billion Swedish kronor (about 15.6 billion RMB), and the annual profit increased by 43%. In the second half of 2023, the gross profit margin of Volvo’s electric vehicles increased fourfold compared with the end of 2022, reaching 13%.

Volvo Asia Pacific Volvo S60 2024 B4 Zhiyuan Sports Edition

"Volvo S60』"

  Volvo also announced its performance in the fourth quarter of 2023. In the fourth quarter, the company’s operating income was 109.4 billion Swedish kronor (about 75.2 billion yuan). The profit in the fourth quarter of 2023 (excluding joint ventures and associated companies) was 6.7 billion Swedish kronor (about 4.6 billion RMB). In addition, this time it was announced that the sales volume of Volvo pure electric vehicles in 2023 was 113,419, an increase of 70% over 2022, accounting for 16% of its total global sales. In the fourth quarter of 2023, Volvo’s pure electric vehicle sales also accounted for 16% of the total global sales.

Volvo Asia Pacific Volvo C40 2024 Long Life Edition

"Volvo C40』"

  Previously, Volvo Cars released global sales data in 2023, with a total sales of 708,700 new cars, up 15% year-on-year. In December, 76,000 new cars were sold worldwide, a year-on-year increase of 5%. In 2023, Volvo sold 170,000 new cars in China, up 5% year-on-year, among which the sales of new energy vehicles increased by 26% year-on-year.

Volvo Asia Pacific Volvo XC60 2024 B5 four-wheel drive Zhiyi Deluxe Edition

"Volvo XC60 ()"

  From the perspective of the global market, in 2023, Volvo’s car sales in Europe reached 294,700, a year-on-year increase of 19%, of which new energy vehicles accounted for 59% of the car sales in the European market. In 2023, Volvo sold 128,700 vehicles in the United States, up 26% year-on-year, and new energy vehicles accounted for 28% of the sales in the US market.

Volvo Asia Pacific Volvo XC40 2024 B4 four-wheel drive Zia Sports Edition

Volvo XC40』

Volvo (imported) Volvo XC90 2024 B6 Zhiyi Deluxe Edition 7 Block

Volvo XC90』

  In terms of models, Volvo XC60 became Volvo’s best-selling model, with global sales of 228,600 vehicles in 2023, up 17.05% year-on-year; Followed by XC40, the global sales volume in 2023 was 200,600 units, an increase of 18.59% year-on-year; The third is XC90, with a global sales volume of 107,500 vehicles in 2023, up 10.73% year-on-year. (Compile/car home Yan Huan)