Editor’s note:The harm of heart disease has long been known, but few people can understand its symptoms, so that some people have symptoms of heart disease, but they don’t know what symptoms are heart disease and how to judge them correctly.

　　What symptom shows that the heart is not good?

　　1. Have the symptoms of chest tightness, palpitation and chest pain, is it a heart disease?

　　Not necessarily. Wang Xian, director of the Institute of Cardiovascular Diseases, Beijing University of Chinese Medicine, said that the common symptoms of heart disease include chest tightness, palpitation and chest pain, but the appearance of these symptoms does not mean that it is a heart disease, but it may also be caused by the imbalance of nerve function regulation. In addition, chest tightness and palpitation can also occur during strenuous exercise and overwork, but what needs to be distinguished is that chest tightness and palpitation caused by non-cardiac organic lesions will not last long, and may improve after rest, while heart patients will aggravate discomfort when they have a large amount of activity. Therefore, it is suggested that, to be on the safe side, people with this symptom should go to the hospital for further diagnosis to determine whether there is heart disease.

　　Clinically, we often see the symptoms of heart disease caused by neurosis, that is to say, after examination, patients have no organic lesions in their hearts, but they always feel very flustered, or their chest is stuffy, uncomfortable and difficult to breathe, which is more common in women. This is due to the influence of anxiety, tension, emotional excitement, mental trauma and other factors, the process of excitation and inhibition of the central nervous system of the human body is hindered, and the cardiovascular system regulated by autonomic nerves is also disordered, causing a series of symptoms of excessive sympathetic nerve tension. Such people should learn to decompress, relax and exercise moderately, and should be treated with psychotherapy when necessary.

　　2. Some young people often have a rapid heartbeat. Is this a signal of heart disease?

　　Most young people who have this situation may not have heart disease, especially young women. In addition, people without basic diseases may have an accelerated heartbeat after mood swings, nervousness, fright, exercise, excessive smoking and drinking. If these symptoms appear under the above conditions, don’t worry too much. However, if the heart rate is too fast, it is definitely not good. If the adult’s heart rate exceeds 100 beats per minute, even if it is tachycardia, it will easily increase the risk of cardiovascular disease. Therefore, we should learn to control our emotions, exercise moderately, quit smoking and limit alcohol.

　　My heart often thumps, and it feels like I have stopped jumping. Is this a heart attack?

　　This problem should be paid attention to, and it may be premature beats. The incidence of premature beats is very high, which can occur in healthy people and people with heart diseases. The factors such as mental stress, drinking, drinking coffee and poor sleep are the inducement. Premature beats can be divided into benign and malignant. Premature beats without heart disease are benign. If the symptoms are not obvious and have no impact on life, there is no need to treat them. However, if it is premature beats caused by coronary heart disease and hypertension, we should pay enough attention to it. Therefore, if you find premature beats, you should go to the hospital and let the doctor check whether there is a basic heart disease.

　　4. I feel uncomfortable when I catch a cold, and I feel flustered, chest tightness and shortness of breath. Is this related to my heart?

　　Has something to do with it. Symptoms such as chest tightness and shortness of breath appear after a cold and fever. It is recommended to go to the hospital for ECG. If premature beats and conduction block are found, be alert to viral myocarditis. But you don’t have to be nervous, because most people’s discomfort is transient, and few people really have severe viral myocarditis. In life, we should strengthen exercise to prevent colds.

　　5. What symptoms should be suspected of heart disease?

　　There are many manifestations of heart disease. For example, patients with coronary heart disease and angina pectoris may have atypical angina pectoris such as stomachache, abdominal pain, dizziness and abdominal distension, in addition to chest tightness, heartache, palpitation, shortness of breath and tightness of throat. Pain, edema, etc. in both lower limbs may also be manifestations of heart failure. It is best to go to the hospital immediately in order to find the condition in time.

　　6. What is the most effective way to prevent heart disease?

　　To put it simply, there are two kinds: one is to change lifestyle, quit smoking and drinking, exercise properly, eat regularly, mix vegetarian and vegetarian foods, and eat less greasy food; Second, evidence-based medication for high-risk groups. For example, people with hypertension must take antihypertensive drugs according to the doctor’s advice, patients with diabetes should control their blood sugar, and people with high blood lipids should manage their blood lipids.

　　Protect your heart and eat six kinds of food.

　　Beans. Black beans, soybeans, peas, broad beans, lentils and chickpeas are rich in nutrients, low in fat and high in protein, and rich in complex carbohydrates, dietary fiber, polyphenols and saponins, which help to lower cholesterol. A comprehensive analysis involving 25 related studies found that eating 130 grams of legumes every day can reduce "bad cholesterol" (low-density lipoprotein) by 0.17 mmol/L and systolic blood pressure by 2.25 mm Hg. The study also found that eating a cup of beans every day (about 200 grams) can reduce body weight by 0.34 kg and total body fat by 0.34%.

　　Coffee. Coffee is rich in bioactive polyphenols (mainly chlorogenic acid), caffeine (alkaloid with stimulating effect) and a lot of mineral potassium. A 16-year follow-up survey of 186,000 participants found that compared with people who don’t drink coffee, participants who drink at least 4 cups of coffee a day have an 18% lower risk of premature death (including cardiovascular disease). Drinking a cup of coffee every day can also reduce the risk of premature death by 12%. The main functions of polyphenols in coffee include reducing blood sugar concentration, inhibiting fat absorption and promoting the decomposition of triglyceride in adipose tissue.

　　Tea. Tea is rich in flavonoids and polyphenols antioxidants. A study involving 66 patients with coronary heart disease found that drinking black tea regularly can significantly improve the health of vascular endothelium and reverse the vasomotor dysfunction of patients with coronary heart disease. A large-scale study involving 200,000 men and 300,000 women in China found that drinking tea every day can reduce the risk of ischemic heart disease by 8% and the risk related to heart disease by 10%. Experts say it is best not to add sugar, sweeteners or cream to tea.

　　Mushrooms. A large number of clinical studies have found that eating mushrooms often protects the heart. Mushrooms have anti-inflammatory and antioxidant effects, and help to increase the level of vitamin D in the body. A variety of amino acids and β Glucan (polysaccharide) and other substances can prevent atherosclerosis, reduce blood pressure and lipid and regulate the immune system. Eating mushrooms regularly can also reduce the complications of heart disease, such as metabolic syndrome, type 2 diabetes and obesity.

　　Foods rich in omega-3 fatty acids. Omega-3 fatty acids with heart-protecting effect can be divided into omega-3 polyunsaturated fatty acids from marine sources and α Linolenic acid The former mainly includes deep-sea fat fish such as salmon, tuna and mackerel. A large-scale analysis involving 220,000 participants found that eating fish in moderation can reduce the risk of death from coronary heart disease by 7%. Omega-3 fatty acids from plants mainly include green leafy vegetables, walnuts, rapeseed oil, soybean oil and linseed oil.

　　Foods rich in vitamin B12. Vitamin B12 deficiency can easily lead to serious blood diseases and neurological diseases. Many large-scale prospective studies have found that vitamin B12 supplementation can reduce the risk of occurrence or recurrence of cardiovascular diseases. Foods rich in this nutrient include lean meat and fermented bean products.

　　Eight patrons protect the heart.

　　Patron saint No.1: omega-3 fatty acids

　　Hiding place: salmon, sardines, walnuts, etc. Omega-3 fatty acids are polyunsaturated fatty acids, which help to prevent systemic inflammatory reactions and cardiovascular diseases and protect the heart. Harvard University found that eating fish once or twice a week and taking about 2 grams of omega-3 fatty acids can reduce the risk of sudden cardiac death by 36% and reduce the possibility of death by 17%. In addition to salmon, sardines and other deep-sea fish, walnuts, flaxseed, perilla seeds and oils extracted from them are also good sources of omega-3 fatty acids.

　　Patron 2: magnesium

　　Hiding place: coarse grains, nuts, etc. Magnesium helps to reduce the excitability of nerves and muscles, maintain the elasticity of the heart, and prevent strokes and heart attacks. Insufficient magnesium intake may lead to an increase in blood pressure. Studies have shown that adequate magnesium supply in the diet is beneficial to prevent hypertension, heart disease and diabetes. Women are often more prone to magnesium deficiency than men, and stress will also consume the magnesium stored in the human body, so it is necessary to pay attention to supplement it in the diet. Magnesium is more common in all kinds of coarse grains such as millet and red beans, nuts such as pine nuts and walnuts, and green leafy vegetables such as spinach and rape.

　　Patron saint no.3: vitamin d

　　Hiding place: mushrooms, eggs, etc. Vitamin D is not only good for bone health, but also good for heart health. Studies have shown that if the human body lacks vitamin D, the risk of heart disease will increase by 40%, and the probability of death from heart disease will be higher than 81%. The source of vitamin D in food is not rich, only a few sources such as fish (especially fish liver), mushrooms, animal offal, whole milk and eggs. However, everyone can get more sunshine, which is the main source of vitamin D for human body.

　　Patron 4: Zinc

　　Hiding place: Zinc such as seeds and shellfish food can help the human body to produce anti-inflammatory cytokines, which, like omega-3 fatty acids, can help prevent inflammation. At the same time, zinc has also been proved to have a protective effect on arteries, which is helpful to prevent coronary artery diseases and improve heart function. Zinc mainly comes from some rich foods in protein, such as shellfish, shrimps and crabs, viscera, meat and fish. Among the seeds, sesame seeds, sunflower seeds, pine nuts and so on have high zinc content.

　　Patron saint No.5: vitamin C.

　　Hiding place: Fresh fruits and vegetables such as kiwi fruit and green pepper, vitamin C, is a strong antioxidant. Studies have found that it helps to reduce the level of low-density lipoprotein cholesterol (commonly known as "bad" cholesterol) and increase the level of high-density lipoprotein cholesterol (commonly known as "good" cholesterol). People with high intake of vitamin C in their diet will have less risk of heart disease and stroke. The main sources of vitamin C are fresh fruits and vegetables, among which citrus fruits and tomatoes are the best sources of vitamin C, and they are also rich in green peppers, spinach, kiwifruit and fresh dates.

　　Patron saint 6: vitamin e

　　Hiding place: Vitamin E such as nuts and seeds is also a strong antioxidant. Like vitamin C, it can also regulate the cholesterol level in the body, inhibit platelet aggregation, and reduce the risk of myocardial infarction and stroke. All kinds of nuts and seeds are rich in vitamin E, and avocados in fruits are also rich in vitamin E, which can be eaten frequently.

　　Patron Saint No.7: Allicin

　　Hiding place: Garlic allicin helps to relax blood vessels and improve blood flow, thus playing a positive role in blood pressure and heart health. It should be noted that garlic contains effective substances such as alliin and alliinase, which will contact each other after crushing, thus forming allicin with health care function. Therefore, it is best to mash garlic into mud and leave it for 10~15 minutes before eating. The absorption effect of allicin is better, but the allicin obtained by cooking is very small.

　　Patron Saint No.8: Lycopene

　　Hiding place: Lycopene, such as tomatoes and watermelons, is a carotenoid with strong antioxidant effect, which has been proved to help prevent cancer and heart disease. Studies have shown that the higher the lycopene content in human adipose tissue, the smaller the risk of myocardial infarction. Lycopene can also increase arterial elasticity, improve the function of vascular endothelial tissue and prevent arteriosclerosis. Lycopene generally exists in red foods, such as tomatoes and watermelons.

　　To protect the heart, you often press three points to protect the heart.

　　Pinch and press Shenmen to help sleep and prevent senile dementia. Poor mood will affect sleep. Shenmen is the original point of the heart meridian, that is, the gateway to calm the mind. Pressing this point before going to bed can help to feel sleepy, regulate sleep disorders, and often massage at ordinary times can also prevent and treat Alzheimer’s disease. Shenmen point also has a good function of treating carsickness. Shenmen point is very deep, and it needs to be squeezed with the inner knuckles of the thumb to achieve a certain amount of stimulation and produce therapeutic effects.

　　Pinch the polar spring to measure the center function. The polar spring is located at the axilla apex, where the axillary artery beats. It can not only regulate the heart rhythm, treat the pain in both ribs, but also detect the key points of cardiovascular health. The detection method is to press the polar spring with your thumb, and then stir it, which will touch many "small tendons" and produce a sense of numbness that is transmitted to your fingers. If the numbness is obvious, it means that the heart meridian is unobstructed and the cardiovascular function is normal; If the pain is not numbness or conduction when pulling, it proves that there is blood stasis in the cardiovascular system; If it doesn’t hurt or numb, it means that the cardiovascular system has insufficient blood supply.

　　Heartache and fatigue press Tongli. Most people with bradycardia have tenderness, nodules and other positive reaction points at Tongli point (where the wrist stripes on the little finger side are 1 horizontal finger upward). Pinch this point for 36 times, and pinch it for 3 ~ 5 times, which can soothe the nerves. When office workers are tired from work, they should clench their fists with both hands, put the inside of their wrists on the edge of the table, and push them from Tongli point to elbow, repeating for 30 ~ 50 times, which can not only rest their brains, but also dredge the heart meridian.

　　(People’s Health Network is integrated from Life Times and Health Times)

() The operating comments of the Board of Directors in 2023 are as follows:

　　I. The industry in which the company is located during the reporting period.

　　(a) the company’s industry

　　1. Support policies have been introduced one after another, and outdoor sports industry has ushered in new opportunities for development.

　　In recent years, the state has paid more and more attention to the overall development of outdoor sports industry, and successively and intensively introduced a number of supporting industrial policies. In July 2023, the State Sports General Administration issued the Work Plan on Restoring and Expanding Sports Consumption. The plan points out that restoring and expanding sports consumption should be given priority, and puts forward three main measures: increasing the supply of high-quality sports products and services, enriching sports consumption scenes and consolidating the foundation of sports consumption. The promulgation of the "Program" is of special significance for the recovery of outdoor sports consumption. In October 2023, the National Development and Reform Commission, the State Sports General Administration and other departments issued the Action Plan for Promoting the Construction and Service Improvement of Outdoor Sports Facilities (2023-2025). The plan proposes that by 2025, the supply and demand of outdoor sports facilities construction and service quality will be effectively connected, the participation groups will be more extensive, the competition activities will be more abundant, the professional talent team will continue to grow, and the safety supervision policy system will be more sound. A number of outdoor sports development highlands with good development foundation, complete service guarantee, strong local characteristics and excellent supporting industries have been formed nationwide, and the total scale of outdoor sports industry has been promoted to 3 trillion yuan.

　　2. Outdoor sports groups tend to be younger, with strong consumption power and great communication influence.

　　The trend of rejuvenation of outdoor sports industry is a remarkable market phenomenon, which mainly benefits from young people’s pursuit of a healthy lifestyle and their desire to explore new things. The White Paper on Trend of Outdoor Sports Industry of Taobao Tmall in Spring and Summer of 2024 shows that young people aged 18-29 account for nearly 40% of the outdoor sports market, and consumers of this age group have become the backbone of the market. In addition, the spending power of young people in outdoor sports is also constantly improving. The White Paper on Sports Development of Young People in China in 2022 shows that the average annual consumption of young people in China is 7,237.6 yuan, of which 18.1% spend more than 10,000 yuan. This increase in consumption level reflects young people’s attention to outdoor sports and their willingness to invest in it.

　　As the main consumer in outdoor sports market, young people not only occupy an advantage in quantity, but also show a trend of youthfulness in consumption behavior and choice. Their participation and consumption behavior have played an important role in promoting the development of outdoor sports industry.

　　3. The outdoor industry is experiencing explosive growth, and the market potential is huge to be tapped.

　　With the popularity and diversification of outdoor sports, out shoes clothing and other related products have also ushered in a huge market demand. More and more consumers begin to pay attention to the functionality, comfort and fashion of outdoor products, which also brings more development opportunities for the outdoor products market. According to Hongze’s research data, in 2023, China’s out shoes clothing market has reached about 45 billion yuan, with a compound growth rate of nearly 20% in the past three years.

　　On the one hand, the popularity of outdoor activities, such as camping, skiing, hiking and mountaineering, has promoted the penetration rate of outdoor activities, attracted more and more participants, and brought a steady stream of consumer demand for outdoor products industry. On the other hand, the phenomenon of "breaking the circle" of out shoes clothing has also contributed. Its application scene is no longer limited to professional outdoor activities, but expanded to urban business and leisure areas. This change not only expanded the audience of out shoes clothing, but also further tapped the market potential. Under the joint action of these two factors, the high prosperity of outdoor products industry has been continuously improved, and the market potential of outdoor products has been further enhanced.

　　4. The consumer market continues to recover and rebound, and the market vitality continues to emerge.

　　According to the data of the National Bureau of Statistics, the total retail sales of social consumer goods in 2023 was 47,149.5 billion yuan, an increase of 7.2% over the previous year, and the scale reached a record high. According to the retail format, in 2023, the retail sales of physical stores above designated size increased by 5.0% compared with the previous year, among which the retail sales of convenience stores, department stores, specialty store and brand stores increased by 7.5%, 8.8%, 4.9% and 4.5% respectively. In 2024, as the national economy continues to pick up and improve, relevant policies to promote consumption will continue to be effective, new consumption formats and new models will be gradually cultivated and expanded, the income of urban and rural residents will continue to grow, and the expansion of the consumer market will be consolidated and enhanced.

　　(2) The market position of the company

　　Since its establishment, the company has been deeply involved in the outdoor sports industry and committed to the upgrading of the outdoor sports industry. The company develops, produces and distributes high-function professional outdoor sports goods, continuously cooperates with local governments and sports associations, and steadily lays out the comprehensive quality education section for parents and teenagers, which has formed a good reputation and brand reputation in the industry. It is a leader in the development of outdoor sports industry in China and has been rated as "National Sports Industry Demonstration Unit" by the State Sports General Administration.

　　

　　II. Main businesses of the Company during the reporting period

　　(a) the main business of the company during the reporting period

　　The company’s main business is to develop and sell professional high-quality outdoor sporting goods, organize outdoor sports events, and build a comprehensive outdoor quality education experience platform for parents and teenagers. Through the integration of various business sectors, it provides consumers with all-round products and services, encourages and helps people to go outdoors, exercise healthily, and fully practices the life concept of harmonious coexistence between man and nature.

　　During the reporting period, the company completed the acquisition of the 100% equity project of Shanghai Feiwa Trading Co., Ltd., which specializes in the distribution and agency of high-end hiking shoes brands and owns the exclusive agency of Italian handmade shoes CRISPI in China, obtained the exclusive sales and operation agency of HOUDINI, a representative brand of Nordic outdoor aesthetics, signed a joint venture agreement with Klttermusen AB, and completed the relevant registration procedures of the joint venture company in March 2024.

　　In 2023, the company achieved an operating income of 846.4 million yuan, a year-on-year increase of 50.51%; The total profit was 31,377,800 yuan, a year-on-year increase of 192.68%; Among them, the net profit attributable to shareholders of listed companies was 36,534,000 yuan, a year-on-year increase of 210.91%. By the end of 2023, the total assets of the company were 1,105,053,600 yuan, and the net assets attributable to shareholders were 688,769,500 yuan.

　　1. Focus on building the brand matrix of "own+exclusive agent" and complete the transformation from channel operation to brand operation.

　　(1) Focusing on the brand positioning of X-BIONIC sports black technology, we will continue to deepen the product design and development, channel development and construction, marketing promotion and membership system development of X-BIONIC.

　　"X" stands for technology, creativity, future and infinite possibilities, "BIONIC" stands for bionic technology, and X-BIONIC embodies the spirit of exploration, technology and passionate movement for dreams.

　　During the reporting period, the company focused on X-BIONIC’s own brand operation business, integrating R&D, design, commissioned processing, channel construction, marketing and sales, and met different types of consumer demand through the channels directly operated by the company, such as shopping malls, ski resorts, outdoor multi-brands, multi-category collection stores, traditional and emerging e-commerce platforms and live broadcasts.

　　The company continues to intensify research and development, adheres to the concept of combining X-BIONIC technology functionality with advanced fashion sense, and perfects and enriches various product lines based on product application scenarios. On the basis of the existing close-fitting products representing the professional height of the industry, the product R&D team continues to launch professional outdoor and functional business products, and has established in-depth partnership with international high-quality fabric suppliers such as GORE-TEX, Schoeller, Polartec, Pertex, Primaloft, Allied Feather and Down, etc., to jointly design and produce various functional products. Including all kinds of hard-shell jackets, soft-shell suits with different thicknesses, cotton-padded jacket, water-repellent down jackets, snowboarding suits, snowboarding suits, business jackets, business down jackets, business three-in-one down jackets, business down coats and other high-value products, as well as various trench coats, jackets, long and short T-shirts, sweaters, various hiking pants, business pants, running pants and other excellent products suitable for sale in spring, summer and autumn, covering outdoor climbing and hiking. Among them, the soft shell category with Schoeller soft shell material as the core has won special praise from users and great attention from the market, which has established the height of the soft shell industry that "not all soft shells are called Schoeller". At present, the category of X-BIONIC products has been basically completed and constantly optimized.

　　In 2023, the company opened six X-BIONIC brand stores in Beijing DT51, Shenzhen Vientiane City, Changchun Vientiane City, Beijing Badaling Ole, Beijing SKP and Beijing Shi Jinglong Ski Resort respectively. By December 2023, X-BIONIC had opened 22 single-brand stores (including 10 shopping malls and 12 ski shops) and 30 outdoor channel brand stores (including 28 Sanfu comprehensive stores)

　　X-BIONIC sponsors outdoor sports events and athletes by holding a number of brand and membership activities, and helps brand development in different fields. Invite champion users such as Xu Mengtao, Olympic champion of freestyle aerial skills, and Wang Xindi, world champion of freestyle aerial skills, to come to X-BIONIC Beijing SKP Winter Store to participate in Valentine’s Day activities, attracting many stars and sports bloggers to take photos and punch in the store to help X-BIONIC offline channel marketing; X-BIONIC Hangzhou flagship store and Changchun Vientiane City store opened, and invited international supermodel He Sui and short track speed skating Olympic champion Ren Ziwei to attend the opening ceremony and offline publicity activities respectively; The title is Chongli International Triathlon Challenge and the 24th Sanfu International Triathlon; Sponsored cross-country runners Wang Xun and Tony chen, and won the men’s and women’s championships in the 168 km group of the 2023 Suzaku 168 Super Cross-country Race respectively; Sponsored EMBA-A teams from cheung kong graduate school of business and China Europe International Business School to participate in the Gobi Challenge of Xuanzang Road, and won the Ge 17 championship and Ge 18 championship respectively; To pay tribute to the 70th anniversary of the first human summit of Mount Everest, X-BIONIC sponsored two female mountaineers, Gu Xiaoxi (the first person in Chongqing to reach the north slope of Mount Everest) and ISA, to successfully reach the top of Mount Everest, the world’s highest peak, in May 2023. Cooperate with Richie Jen, Kenny Lin, Jane Zhang, Jeff Chang Shin-Che, Zhang Lanxin, Zhao Lina, Huang Xiaolei, He Chong and many other stars and champions to publicize the brand. During the reporting period, we cooperated with more than 200 sports and fashionistas.Promote and plant grass for products on platforms such as Xiaohongshu and Tik Tok, and continuously deepen the brand power of X-BIONIC.

　　Establish and improve the X-BIONIC brand operation team, including commodity department, exhibition department, training department, member marketing department, brand store sales management department, etc., to achieve refined operation management; At the same time, according to the different business districts and customers, we will implement differentiated and precise operations to improve store efficiency and service; The store display image is presented according to the quarterly theme and product style planning. Through the design of quarterly props and the monthly store display guidelines, the offline image is improved and unified management; Continuously improve the overall training framework and content, cover employees at all levels with the help of online platform, and improve the service level and customer experience of the store; We have carried out many interactive activities such as skiing, cross-country running and city running, which has increased the stickiness of members and the recognition of products. During the reporting period, X-BIONIC recruited 23,000 new members, accounting for 90% of member sales.

　　In 2023, X-BIONIC achieved an operating income of 214,861,600 yuan, a year-on-year increase of 69.36%.

　　(2) National exclusive agency brand

　　The exclusive agency brands in China include Italian handmade shoes and boots brand CRISPI, Swedish classic brand Klattermusen, Nordic outdoor aesthetics representative brand HOUDINI, classic tooling shoes and boots brand DANNER, tactical backpack brand Mystery Ranch and professional out shoes brand LA SPORTIVA.

　　1) Italian handmade ingenuity inherits the brand CRISPI of shoes and boots.

　　CRISPI shoes adhere to the traditional Italian hand-made shoe-making technology, combining modern technology and Italy’s unique fashion taste. After entering the China market for 16 years, it has won the favor of the vast number of consumers in China with its "comfortable running-in" experience.

　　During the reporting period, the company closely communicated with CRISPI brand, cooperated in new product research and development, adhered to CRISPI’s unique DNA, combined Italian handcrafted ingenuity with new shoemaking technology, and combined functionality, high quality and fashion sense with a full understanding of the China market. Based on product application scenarios and different usage scenarios of China consumers, the company improved the product line matrix and launched diversified exclusive and first-time high-quality products from China. Including MONACO retro version, MONACO low top, MONACO Martin boots, etc., the categories cover hiking, outdoor, fashion wear, sports and other scenes.

　　In 2023, the company developed the CRISPI brand vision system and the use standard, completed the upgrading of 12 CRISPI brand image zones in the company’s multi-brand and multi-category comprehensive stores, and cooperated with 6 dealers to complete the upgrading of CRISPI brand image zones simultaneously.

　　In terms of marketing, in addition to continuing the successful market operation mode in the past, we have conducted in-depth cooperation with many KOLs, professional, fashion media and outdoor mainstream media, and combined brand professionalism with fashion trends. The content of official account of CRISPI brand has been upgraded, which has more brand depth and tonality, increased the stickiness of fans, greatly increased the brand exposure in bilibili, Xiaohongshu, Tik Tok and other major platforms, and continuously expanded the brand volume.

　　In 2023, CRISPI achieved an operating income of 79.77 million yuan, a year-on-year increase of 97%.

　　2) Swedish classic brand Klattermusen

　　During the reporting period, the Swedish classic brand Klattermusen performed brilliantly, with three single-brand stores and one pop-up shop in Hangzhou Tower, Shanghai Kerry, Beijing Guomao and Shenzhen Vientiane World Pop-up respectively. Continue brand exposure on social media platforms such as bilibili, Xiaohongshu and Tik Tok, and cooperate with many KOLs to promote and increase brand exposure and search popularity. Xiaohongshu, Tik Tok, WeChat WeChat official account and Weibo achieved double-digit growth, and opened Xiaohongshu Store and WeChat applet store, with the number of Xiaohongshu fans reaching 15,000.

　　In 2023, Klattermusen realized an operating income of 117.33 million yuan, a year-on-year increase of 188%.

　　3) HOUDINI, the representative brand of Nordic outdoor aesthetics.

　　HOUDINI brand is committed to the concept of environmental protection, and the research and development of environmental protection technology fabrics has set a benchmark in the environmental protection field of functional outdoor clothing; Creating a product recycling economy model has won consumers’ recognition of the long-term value of HOUDINI products; The leading design concept of HOUDINI brand is different from the unique competitive advantages of other brands, emphasizing the philosophy of harmonious coexistence with nature. The product pursues minimalist design, adopts advanced and low-key Mo Landi color system, and is loved by many female consumers.

　　In July 2023, the company and Houdini Sportswear AB Company formally signed the Exclusive Agency Agreement. In October, the first store of HOUDINI brand area image in China settled in Shanghai Sanfu Wanti Store, and then quickly opened HOUDINI brand area in Beijing Sanfu Xiangyun Town Store, Beijing Sanfu Madian Middle Store and Qingdao Sanfu Aofan Center Store, and in the second half of 2023, HOUDINI Tmall Flagship Store, HOUDINI JD.COM Flagship Store, Houdini Sports Outdoor Tik Tok Flagship Store and Houdini Outdoor Tik Tok Flagship Store were opened. In terms of wholesale, in 2023, we opened two HOUDINI brand area images in cooperation with distributors, and started to prepare the first self-operated China brand store of HOUDINI Shopping Mall, constantly expanding and improving the sales channels of HOUDINI brand.

　　During the reporting period, HOUDINI and Polartec China held a business opening event, which successfully created a loud momentum for HOUDINI to enter China, conducted in-depth cooperation with many KOL, professional and fashion media and outdoor professional media, combined brand professionalism with fashion trends, greatly increased brand exposure in bilibili, Xiaohongshu, Tik Tok and other platforms, and continued to expand brand voice.

　　DANNER, the classic American tooling shoes and boots brand exclusively represented by the company, represents the brand spirit of courage, tenacity and freedom, and is committed to providing customers with the best products with high-quality fabrics and techniques, which is the core of Danner’s 90-year inheritance and enduring; MYSTERY RANCH, the global leading brand of heavy backpacks, has won unanimous praise from the market and backpack users for its powerful backpack system, durable quality and unique design. LA SPORTIVA, a professional out shoes brand, is considered as a brand specially born for mountain sports, which is mainly suitable for technical mountain sports such as high altitude mountaineering, alpine climbing, rock climbing, skiing mountaineering and cross-country running. At present, DANNER, MYSTERY RANCH and LA SPORTIVA are mainly sold through e-commerce platforms such as Tmall, JD.COM and Tik Tok, and their product attention continues to increase and maintain steady development.

　　2. Actively adjust the layout of sales channels, rapidly expand the sales business of emerging e-commerce platforms, optimize the product structure of multi-brand and multi-category chain retail channels, and promote the image updating and upgrading of offline retail stores.

　　During the reporting period, the company actively adjusted the distribution of sales channels according to the changes of public consumption habits, focused on Tik Tok, Xiaohongshu and other emerging e-commerce platforms to create a traffic matrix, set up new multi-brand and multi-category comprehensive flagship stores in Xiangyun Town, Beijing, Lilac Town, Shenyang and Xinguang Tiandi, and built a single-brand collection store in Hangzhou Ping An Financial Center. (1) Through the combination of retail channels, it provided consumers with more convenient goods supply and optimized the shopping experience.

　　The company attaches great importance to the business presentation of emerging e-commerce platforms, with outstanding results in the layout presentation of platforms such as Tik Tok, WeChat applet, Xiaohongshu and Aauto Quicker. It has successively opened and operated a number of live broadcast channels such as Sanfu outdoor franchise store, CRISPI official flagship store, klattermusen sports flagship store in mountain rat, HOUDINI sports outdoor flagship store, X-BIONIC sports outdoor flagship store, DANNER official flagship store, mysterious farm official flagship store, LA SPORTIVA outdoor flagship store, etc. The operation mode and services tend to be mature, and the performance continues to grow steadily. Adhering to the concept of "striving to provide users with quality products and worry-free services", the company’s online operation team actively improves the quality of online business, optimizes e-commerce related workflows, including page design, user pre-sales and after-sales services, logistics and distribution, and makes every effort to enhance users’ shopping experience in the whole process of selection, purchase and after-sales.

　　In 2023, the number of public outdoor customers increased, mainly taking camping, light hiking, cross-country running, go on road trip and other outdoor activities, and these activities showed a continuous growth trend. In view of the demand of these products, the company increased the stocking of suitable products, increased the exhibition area of stores, and optimized and increased competitive brands, aiming at providing one-stop shopping service for outdoor sports enthusiasts.

　　In the post-Winter Olympics era, ice and snow sports and ice and snow tourism continue to heat up. The company has opened 12 ski resorts in Beijing, Chongli, Jilin, Xinjiang and other high-quality ski resorts, with a full range of goods, including (single and double) snowboards, anchors, snowshoes, helmets, snow goggles, snow clothes and protective gear. And according to the needs of skiers, we constantly introduce new products, such as fast-wearing fixer, gloves with palm protection, XRD protective gear, shadow stone 360 and other products. Some ski resorts provide members with services such as storing snowboards, repairing and maintaining snowboards, and provide convenience for members.

　　Offline stores attach importance to community activities and word-of-mouth marketing. In 2023, 183 community activities were organized, including hiking, camping, city running, cross-country running, CITY WALK, rock climbing and store sharing sessions. The number of offline retail members increased by 44,386, an increase of 43.6% compared with 2022. As of December 31, 2023, the total number of store members was 381,000, accounting for 82% of sales, an increase of 21% compared with 2022. The repurchase rate of members was 40.22%, an increase of 9% compared with 2022. The number of old members accounted for 52.9%, the number of new members accounted for 47.1%, the sales of old members accounted for 59.7%, and the sales of new members accounted for 40.3%.

　　3. Quality-oriented construction of outdoor sports events.

　　During the reporting period, the Sanfu event was dominated by its own boutique event IP, and continued to focus on triathlon and cross-country running. The X-BIONIC 2023 Chongli International Triathlon Challenge, the X-BIONIC 2023 China-Beijing-Tianjin-Hebei Triathlon and the 24th Sanfu Triathlon, the "Growth Medal" Little Triathlon Beijing Station and Xiamen Station, and the 2023 Dajingmen Ancient Great Wall Cross-country Race and adidas TERREX 2023 were successfully held. These events have attracted athletes and participants from all over the world, especially the Chongli 168 Super Cross-country Race. The race routes are specially designed according to the local natural environment, historical sites and cultural heritage, which is a combination of sports, culture and tourism. From 2,000 contestants in the first session to nearly 10,000 contestants this time, the total number of applicants exceeded 50,000 in seven years, which indirectly affected the participation of nearly one million people. Now it has become one of the largest, largest and most influential outdoor sports events with mass participation in North China and even the whole country, and was rated as the 2023 boutique event by Hebei Provincial Sports Bureau, which enhanced the company’s popularity and brand influence. In terms of competition organization, Sanfu competition pays more attention to the management process and details, strengthens the training of volunteers and staff, improves the overall service quality while ensuring the smooth competition process, and ensures the safety of contestants and spectators during the competition.Provide participants with a better competition experience; Form strategic cooperation with many media such as Little Red Book and Weibo to expand the exposure and influence of the event. Combined with the trend of cultural and creative works, the cultural and creative and public welfare products developed for the event activities have also been well received by the majority of participating enthusiasts and outdoor sports enthusiasts.

　　During the reporting period, Sanfu Group Construction continued to deepen the field of high-end outdoor group construction of enterprises, seized the hot period of traveling group construction, and successively reached cooperation with Didi Chuxing, () and other companies. Combined with the current outdoor craze and exquisite lifestyle, we will formulate a new outdoor group building plan for our customers. Throughout the year, many projects were successfully held, such as 100-person desert Gobi hiking group building, 1,000-person camping family carnival day, and high-end customized travel group building. At the same time, combined with the current consumption concept of the crowd, the Beijing-Tianjin-Hebei small-scale enterprise group building was launched, and more than 200 group building projects such as "Olympus Fun Games", "Sanyuan and Warriors Challenge" and "Learning to Think Ten Thousand Meters" were successfully held, with more than 20,000 service enterprises, which was recognized and widely praised by the majority of corporate customers and industrial organizations.

　　Beijing Sanfu International Dream Travel Agency, a wholly-owned subsidiary of the company, is responsible for the business of the activity department, undertakes the qualification training of outdoor tour leaders in chinese mountaineering association, and has hundreds of contracted tour leaders with outdoor qualifications all over the country. The business scope is mainly in Beijing, Chengdu and Shanghai, and at the same time, it recruits outdoor travel enthusiasts nationwide through online travel. During the reporting period, the activity department mainly took mountain outdoor travel as the carrier and some stores as the support, received more than 7,000 outdoor travel enthusiasts and released nearly 100 outdoor travel routes. Activities such as the New Year’s Eve in Wulanbutong, 300km cycling around Hainan Island, hiking on Wugong Mountain, and crossing the snow valley and snow country in Northeast China are highly praised by outdoor travelers. Sanfu outdoor activities are not only the choice of healthy lifestyle for outdoor travel enthusiasts, but also the messenger of green ideas. In the activities, we advocate and adhere to the principle of non-trace Shan Ye: do not use disposable goods, reduce garbage generation and take it all out of Shan Ye, reduce the impact on nature, and let outdoor enthusiasts re-understand the relationship between man and nature. Sanfu Activity Department, as one of the "departments closest to users", actively undertakes the responsibility of equipment recommendation officer. The product experience, feedback collection, experience in using outdoor products, knowledge popularization and other related exchanges of the company are widely spread in the activity community every day, which has made positive contributions to promoting the company’s brand, enhancing customer stickiness and improving the company’s products and services.

　　4. Steady operation of comprehensive outdoor quality education for parents and teenagers.

　　During the reporting period, the company smoothly operated the comprehensive quality education business of "Squirrel Tribe Parent-child Outdoor Paradise+Eagle Safety Education and Training +SANFO HOOD Wild Luxury Camp+Sanfu Little Warrior".

　　Facing the fierce competition in the parent-child market, Shanghai Xile constantly seeks new breakthrough directions, and renews some original projects in different parks of "Squirrel Tribe". According to the actual situation, different parks introduce new projects such as glass water slide, go-karting, wooden house camp and scarecrow art festival, which brings diversity and rich experience to the products of "Squirrel Tribe". At the same time, thanks to the support of domestic youth quality education policies, the marketing promotion of "Squirrel Tribe" on traffic platforms such as Tik Tok and Xiaohongshu, and the renewal iteration of park projects, the number of visitors to the park increased significantly in 2023. Chengdu, Wuhan, Zhengzhou and Nanjing received a total of 601,200 tourists, up 25% year-on-year. However, bad weather (heavy rain in Wuhan and Nanjing), low-price competition and other market environments have also brought adverse operational impacts to the parks.

　　Guizhou Eagle focuses on safety education, focusing on "making 300 million children safer" and creating "a place where all ages 0-99 need to study", and actively upgrades its brand and business. During the reporting period, Guizhou Yingji applied for and obtained two national utility model patent certificates of "Half-body Aviation Training Warehouse for Emergency Escape" and "An Emergency Escape Training Inclined Building" certified by China National Intellectual Property Administration; Hosting the "Sichuan and Guizhou Emergency Safety Education (Base) Development Forum" and establishing the Eagle Safety Education Research Institute, won the title of National Research Travel Base, the qualification of Guizhou Provincial Sports Tourism Demonstration Base, and the "Top Ten Pioneer Projects Award of Global Emergency Industry" and other qualification awards, which provided strong professional support for the subsequent research and development of related courses in the field of safety education and the re-optimization of the curriculum system. He has participated in many projects, such as the symposium on the mid-term evaluation report of the implementation of the national "14th Five-Year Plan" youth sports development plan and the on-the-spot investigation and investigation in Guangzhou enterprise base, which has enhanced the confidence and mission of the company’s employees, stimulated their enthusiasm and innovation, improved their personal professional knowledge and skills, and supported business development and development. In 2023, Eagle Safety Education completed 230 safety trainings and drills, with 70,056 person-times, an increase of 56% compared with 2022.

　　During the reporting period, SANFO HOOD focused on the "camp+"operation mode, and newly established two boutique campsites, "Wild Camp" and "Plant and Planet Camp" in Beijing and Chengdu, respectively, combining camping with group building, scenic spots, Internet, farms, food and other activities to empower the brand. Committed to the quality education for young people, Sanfu Little Warrior cooperated with Chengdu Luhu Scenic Area for a brand-new upgraded version of children’s outdoor activities, and completed a good result of more than 1,000 families participating in a single event; The SANFO HOOD Wild Camp, which landed at the Beijing station of Sanfu Little Warriors, pioneered the concept of camping+competition, built a complete ecological chain of outdoor entertainment for users, and focused on users’ participation experience, which was well received by parents and families in Beijing. In 2023, the Sanfu Youth League was extended to the Youth Military Summer Camp/Winter Camp project. With mature systematic operation experience, new media matrix marketing methods and upgrading the inherent parent-child private domain traffic, nearly 1,000 groups of young families were successfully signed up to participate.

　　5. Build an intelligent logistics supply chain system

　　During the reporting period, in order to meet the rapidly growing demand for self-owned brand stocking, e-commerce and offline store delivery, Sanfu Supply Chain built an industry-leading digital warehouse by introducing advanced warehousing technology and equipment, providing important infrastructure and omni-channel supply chain services for all brands, departments and subsidiaries, realizing fast, safe and efficient transportation of goods, reducing inventory costs and brand operation costs, improving customer satisfaction, etc., thus promoting the development and competitiveness of all brands of the company.

　　Through the above business segments, the company provides consumers with all-round products and services, builds an outdoor ecological platform with business users as the core, links people with outdoor brands, people with outdoor products, people with outdoor sports and people with outdoor education, and realizes customer group transformation among multiple segments, thus building a complete internal and external cycle of outdoor industry.

　　(B) Analysis of business information of retail industry

　　1. Store operation

　　By the end of the reporting period, the company had opened 54 professional outdoor products chain stores in 17 cities, including Beijing, Shanghai, Nanjing, Hangzhou, Chengdu, Shenzhen, Shenyang, Changchun, Qingdao, Shijiazhuang, Suzhou, Wuxi, Zhangjiakou, Dalian, Jilin, Tonghua and Altay, with a total area of about 21,000 square meters.

　　(1) Distribution of stores at the end of the reporting period

　　Description: Ski shops in the above table refer to X-BIONIC single-brand shops opened in ski resorts.

　　(2) During the reporting period, the situation of the top 10 stores with sales revenue.

　　(3) Store business income

　　In 2023, the company’s store business income was 417,065,900 yuan, accounting for 49.28% of the company’s operating income.

　　(4) Store changes

　　1) Opening new stores

　　2) Close the store

　　(5) Store efficiency information of comparable stores during the reporting period.

　　1) Comparable stores refer to stores with comparable sales data for the same period in 2022 and 2023.

　　2) The above does not include closing stores in 2023.

　　3) Floor efficiency refers to the sales per square meter of business area during the reporting period.

　　2. On-line sales during the reporting period

　　During the reporting period, the company’s transaction volume on third-party online e-commerce platforms such as Tmall, JD.COM, Tik Tok and Micro Mall was RMB581,144,400, and its operating income was RMB325,856,300. Among them, thanks to the rapid development of interest e-commerce platform, the sales growth rate in Tik Tok is obvious. In 2022, the company official website linked the online sales to the third-party e-commerce platform where the company was located, and stopped selling.

　　3. Procurement during the reporting period

　　(1) Supply situation of the top five suppliers in each commodity category

　　(2) Inventory management policy

　　In terms of inventory management, the company has applied ERP invoicing management and WMS warehousing management system, which can know the inventory situation in real time, and the data of goods warehousing, warehousing and distribution, sales outbound and end-of-season inventory can be reflected in real time, and the sales and inventory data of various stores in the country and the inventory structure of various categories can be obtained at any time from the system; The company’s R&D department, product department and operation department will formulate the safety inventory of each category, and arrange the replenishment quantity in time when it is out of stock, so as to ensure the continuous supply of sales demand and avoid the stagnation of goods.

　　(3) the policy of dealing with unsalable and expired goods.

　　For unsalable goods, the company will take the form of opening outlet stores, big promotions in spring, summer or late autumn and winter, temporary sales, e-commerce platform channels, micro-malls and other forms for sale according to different situations; For expired goods, the shelf life management regulations shall be strictly followed, and the principle of first-in-first-out shall be guaranteed. For temporary goods, measures such as returning to manufacturers and bundling promotion shall be taken, and expired goods shall be destroyed and included in the loss.

　　As for the impairment provision policy, it shall be measured at the lower of cost and net realizable value on the balance sheet date. If the inventory cost is higher than its net realizable value, provision for inventory depreciation shall be made and included in the current profit and loss. On the balance sheet date, if the factors influencing the previous write-down of inventory value have disappeared, the write-down amount will be restored, and it will be reversed within the amount of the original provision for inventory depreciation, and the reversed amount will be included in the current profit and loss.

　　4. Warehousing and logistics during the reporting period

　　The company has a supply chain company, with Suqian, Jiangsu and Sanhe, Hebei as the main storage and logistics bases, which are used to quickly turn around and store the full range of goods sold by the company’s own brands and agents, including outdoor clothing, shoes and socks, equipment and so on. The goods purchased by the company or the products commissioned for processing and production are first sent to the warehouse logistics base, and then transported to the store or the place designated by the customer through the third-party logistics company or the company’s logistics vehicles. During the reporting period, the warehousing expenditure was 2,624,200 yuan, and the logistics expenditure was 8,491,300 yuan, of which the self-owned logistics expenditure accounted for 1.64% and the outsourcing logistics expenditure accounted for 98.36%.

　　5. Own brand

　　During the reporting period, the company’s own brand business income was 253,399,200 yuan, accounting for 32.74% of the company’s main business income. Among them, the business income of X-BIONIC products was 214,861,600 yuan, up 69.36% year-on-year.

　　

　　Third, the core competitiveness analysis

　　(A) the acquisition and operation of sports black technology brand X-BIONIC brought huge development space

　　X-BIONIC has been widely recognized by many professional athletes in the world for its powerful black technology attributes. "X" stands for technology, creativity, future and infinite possibilities, "BIONIC" stands for bionic technology, and X-BIONIC embodies the spirit of exploration, technology and passionate movement for dreams. After acquiring the ownership of "X-BIONIC" and "X-SOCKS" brands in China, the company absorbed and integrated its advanced technology, accepted the popularity and reputation of its international brands, combined with international and domestic R&D and production capacity adapted to the market, and closely cooperated with major international suppliers of high-quality raw materials, relying on the company’s accumulation in the outdoor sporting goods industry for many years, achieving brand development, which brought huge development space for the company’s production and operation.

　　(2) A complete outdoor industrial operation platform.

　　By developing and selling high-quality outdoor sporting goods, organizing outdoor activities and organizing group construction, and building operators and linkers of parent-child and adolescent comprehensive outdoor quality education business segments, the company builds an outdoor ecological platform with operating users as the core, linking people with outdoor brands, outdoor products, outdoor sports and outdoor education, and realizing customer group transformation among different segments, thus building a complete outdoor industrial operation platform.

　　(3) Outdoor multi-brand and all-category product structure

　　Since its establishment in 1997, the company, as one of the early enterprises engaged in outdoor industry, has been deeply involved in the industry, established a lasting and stable cooperative relationship with hundreds of outdoor brands at home and abroad, understood the core advantages and applicable situations of different brands, different categories and different products, and formed a deep insight and understanding of product characteristics, thus providing professional and personalized product selection suggestions for different consumers in different scenarios and serving the user groups in depth. At present, the company has its own brands such as X- BIONIC, X-SOCKS, SANFO PLUS, ANEMAQEN, SANFO, KIDSANFO, etc. It is the exclusive agent of CRISPI, Houdini, Danner, Mystery Ranch and LA SPORTIVA classic international outdoor brands, and distributes 300+ outdoor famous brands with more than 8,000 SKUs. The product categories cover outdoor sports, daily business and leisure, etc. Some core brands are as follows:

　　(D) Strong R&D capability of its own brand.

　　With more than 20 years’ working experience and in-depth understanding of products and customers, the company has successively established a number of self-owned brands such as ANEMAQEN, SANFO, KIDSANFO, SANFO PLUS, etc., and has the ownership of IP China such as "X-BIONIC" and "X-SOCKS". The design R&D team consists of designers, pattern designers, material developers and other professionals, focusing on the control of key links such as pattern design, process optimization and production quality control. Focus on target market segmentation and diversified product design direction, constantly reform and innovate in fabric selection and functionality, and combine high-quality materials with advanced technology to empower sports and achieve a more comfortable, reassuring and cool brand experience.

　　At present, the company has established in-depth cooperative business relations with international high-quality functional fabric companies including GORE-TEX, Schoeller, Polartec, Pertex, Primaloft, Allied, etc., which has laid a solid foundation for new product R&D, production and supply chain. Since the private brand products have been put into the market, they have gained a good market reputation, and the company’s core competitiveness and gross profit margin will be strongly guaranteed.

　　(E) All-round distribution of sales channels

　　The company has an independent team for expanding stores and a comprehensive evaluation system for opening stores. Combined with historical successful experience and business data, it evaluates and considers the region, consumption power, passenger flow, location, cost, return on investment and other aspects, scientifically calculates and deduces the profit model, selects excellent solutions, and strives to ensure the profitability of physical stores. Through offline channel coverage, online business development, group procurement promotion, event linkage and other means, we will comprehensively broaden sales channels and achieve online and offline coordinated development, which has strong industry influence in the professional outdoor field.

　　(six) professional experience in organizing sports events and league building activities.

　　Sports management subsidiary has been focusing on the promotion and popularization of professional outdoor sports for many years, and has won the title of chinese mountaineering association Demonstration Club and AAA outdoor sports club qualification for many years. It is a member of China Triathlon Association, Marathon Committee of China Athletics Association and International Cross-country Running Association. With the competition as the engine, the company is committed to leading Chinese people to develop a good outdoor sports lifestyle. At present, it has become a professional competition operation organization with large scale and strong technical strength in China, and its business ability is at the leading level in China from organization planning, route survey to guarantee implementation. The types of events cover daily training, entry-level events and long-distance super events, and there are many events with international brand influence such as Sanfu Triathlon and Chongli 168. The company has been fully recognized by members, contestants and outdoor sports enthusiasts in the event, and members have the characteristics of strong stability and high loyalty.

　　The skill training subsidiary focuses on the in-depth development of enterprise group building business and occupies a leading position in the field of outdoor training for enterprises. After more than ten years of industry accumulation, a high-quality coach team composed of many professional senior coaches has been deposited, including many star coaches with national professional qualification certificates, more than ten years of experience and tens of thousands of training experiences. And has established a deep cooperative relationship with many high-quality camp resources with unique outdoor entertainment attributes. After more than ten years of deep cultivation and business expansion, the company’s customer resources have covered more than 20 industries, including the Internet, technology and finance, including dozens of Fortune 500 companies, listed companies and emerging Internet technology companies. High-quality customer resources, long-term strategic cooperation, strong faculty and all-round enterprise services have won a stable market share for the company and continued to drive business growth.

　　(seven) mature parent-child adolescent quality education project operation management system.

　　Shanghai Xile Subsidiary is the main operator of "Squirrel Tribe". After years of exploration and practice in outdoor sports, entertainment and education, it has taken the lead in establishing a standardized operation management process and curriculum research and development system in the industry, and has a strong first-Mover advantage in product design, management concept, safety awareness and daily protection. "Squirrel Tribe" has its own brand IP image, and radiates clothing, picture books, courses and other related fields. By optimizing iterations, it enhances IP influence, systematically exports management service capabilities to the industry through joining, and enhances the radiation radius of IP regions.

　　Eagle Sports Subsidiary owns the brand of "Eagle Safety Education", focusing on youth safety education, integrating diversified contents such as earthquake prevention and disaster reduction, self-care and self-rescue, popular science safety, youth safety education and training, etc. It can simulate various disaster sites to carry out various forms of skills training such as disaster prevention and mitigation, emergency rescue and emergency rescue, and enhance the self-help and self-care ability of young people in emergencies through experiential training. It has profound experience and mature operation mode in the youth safety quality education industry. The outdoor safety base for disaster prevention and reduction in Yingji, Guizhou invested by Yingji Sports, has been awarded many honorary titles by Seismological Bureau of China, governments at all levels and superior units, such as National Popular Science Education Base for Earthquake Prevention and Reduction, Publicity and Education Base for Disaster Prevention and Reduction in Guizhou Province, Publicity Base for Popular Science Education in Guizhou Province, and Training Base for Youth Self-care and Self-help in Guizhou Province.

　　By continuously expanding the quality education program for teenagers, the company has become one of the representative enterprises in the field of outdoor unpowered sports, natural history exploration and safety education.

　　(8) High-quality and stable membership groups

　　The company always adheres to the service tenet of "customer first", pays attention to the construction of customer information system, uses CRM customer relationship management system, integrates online and offline multi-channel resources, and carries out unified membership service and management. Actively cultivate new members, firmly maintain old members, increase value and optimize members’ rights and interests, and improve viscosity and repurchase rate; Establish accurate expansion of user portrait analysis needs; Provide timely and high-quality pre-sale, in-sale and after-sale services, pay attention to satisfaction feedback and follow up to enhance interaction; A loyal and stable membership base will help drive channel traffic and performance growth.

　　(nine) high industry visibility and reputation.

　　The mission of the company is to "encourage and help people to go outdoors, exercise healthily, and fully practice the life concept of harmonious coexistence between man and nature", and always adhere to the business concept of "honest management-guarantee after-sales" to provide consumers with multi-brand and all-category products. At the same time, in order to ensure the quality of service, the company has always adhered to the strategy of opening stores directly, and has established standardized management processes in product selection, store display, customer reception, professional explanation, inventory management, after-sales service, etc., fundamentally ensuring the unity and quality of foreign services. The company pays attention to establishing close cooperative relations with upstream and downstream enterprises and competent departments in the industrial chain, strictly fulfills commercial contracts, abides by business rules and business ethics, and has formed a good reputation and influence in the industry.

　　In recent years, the company has won many awards, including typical enterprises of the Ministry of Commerce, high-tech enterprises in Zhongguancun, AAA-rated enterprises in Beijing, enterprises founded by Beijing Chengxin, demonstration units of Beijing sports industry, members of Beijing Zhongguancun Enterprise Credit Promotion Association, top 100 private enterprises in Beijing, top 100 small and medium-sized private enterprises in Beijing, pioneer of civilized units and workers in Xicheng District, and "100 most influential credit enterprises" in Zhongguancun Credit Cultivation Double Hundred Project. And ISO9001 quality management system certification, ISO14001 environmental management system certification, GB/T28001 occupational health and safety management system certification, etc.

　　

　　IV. Prospects for the future development of the company

　　(A) the industry pattern and development trend

　　1. Policies to support industry development

　　In recent years, the state has issued a series of policies to support the development of outdoor sports industry, fully recognizing the important role of outdoor sports industry in promoting the development of national economy.

　　In March, 2022, the general offices of the General Office of the Central Committee of the CPC and the State Council issued the Opinions on Building a Higher Level Public Service System for National Fitness, which clearly stated that it is necessary to build a multi-level and diversified sports event system, vigorously promote the development of outdoor sports, make a good plan for the development of outdoor sports industry, build a "three verticals and four horizontals" spatial layout of outdoor sports, and launch a pilot project to open natural resources to outdoor sports. The promulgation of the "Opinions" will further promote the substantial expansion of outdoor sports space for Chinese people and the promotion of outdoor sports duration.

　　In July 2022, the General Office of the State Sports General Administration, the General Office of the Ministry of Education and the General Office of the Development and Reform Commission issued the Notice on Improving the After-school Service Level of School Physical Education and Promoting the Healthy Growth of Primary and Secondary School Students, guiding and supporting professional forces such as sports schools and sports clubs to enter the campus to carry out after-school sports services, promoting the implementation of the "double reduction" policy, and promoting the healthy growth of young people through various efforts.

　　In November 2022, the Ministry of Culture and Tourism, the Central Civilization Office, the Development and Reform Commission and other 14 departments jointly issued the Guiding Opinions on Promoting the Healthy and Orderly Development of Camping Tourism and Leisure, proposing to promote the construction of public camps, expand the scale of public camps, improve service quality, encourage and support the standardized construction of operating camps, and improve the quality of camping products.

　　In November 2022, the State Sports General Administration, the Development and Reform Commission and the Ministry of Natural Resources jointly issued the Outdoor Sports Industry Development Plan (2022-2025). According to the Plan, by 2025, the high-quality development of outdoor sports industry will achieve remarkable results, basically forming a development pattern of effective docking of supply and demand, coordinated development of industry and ecology, prominent brand of products and services, and continuous innovation of formats and models. Outdoor sports venues and facilities continue to increase, the popularity is greatly improved, and the number of participants is increasing. The total scale of outdoor sports industry exceeds 3 trillion yuan.

　　In October 2023, the National Development and Reform Commission, the General Administration of Sports, the Ministry of Natural Resources, the Ministry of Water Resources, National Forestry and Grassland Administration and other departments issued the Action Plan for Promoting the Construction and Service Improvement of Outdoor Sports Facilities (2023-2025). The plan aims to meet the people’s growing demand for outdoor sports, improve the construction and service quality of outdoor sports facilities, and promote the high-quality development of outdoor sports industry. According to the plan, by 2025, the outdoor sports facilities in China will continue to increase, the construction of outdoor sports facilities and the supply and demand of service quality will be effectively connected, and the total scale of outdoor sports industry will reach 3 trillion yuan.

　　2. General situation and trend of industry development

　　Outdoor sports industry contains a wide range of connotations. In a narrow sense, outdoor sports refer to leisure activities in natural or semi-natural environments, including camping, outdoor adventure, cycling, mountaineering, skiing, self-driving cross-country and so on. In a broad sense, outdoor sports are more like a lifestyle, with elements of fitness, tourism, sports, entertainment and leisure.

　　According to CCTV financial data, the number of people who regularly participate in physical exercise in China has exceeded 500 million, which fully proves the public’s enthusiasm and pursuit for healthy living and outdoor sports. According to the data of China Sports Daily, by the end of 2021, the number of people participating in outdoor sports in China has exceeded 400 million, and the trend of popularization, age-old and lightweight has emerged. Different kinds of outdoor sports such as mountaineering, rock climbing, hiking, cycling, ice and snow, camping, adventure, water and aviation have emerged in an endless stream, and the activity scenes have gradually extended, which is popular among young people with the characteristics of novelty, fun, low participation threshold and social attributes.

　　According to the "2023 Outdoor Life Trend Report" published by Xiaohongshu, outdoor sports have gradually integrated into people’s daily lives and become a universal lifestyle. From January to October 2023, the daily activities of outdoor users increased by more than 100% month-on-month, showing the strong growth momentum of outdoor sports.

　　Under the influence of the rising participation rate of outdoor activities, the market scale of outdoor products in China is expanding. In 2022, the market scale of outdoor products industry in China is about 197.1 billion yuan, and it is estimated that the market scale of outdoor products industry in China will further grow to 240 billion yuan in 2025.

　　At present, China’s outdoor industry shows a rapid growth trend in many aspects, including the explosive growth of various outdoor activities, the expansion of market scale, the increase of facilities construction, the popularization of education and the maturity of sports events.

　　(II) The company’s future development plan

　　1. Stick to the brand development strategy, focus on brand operation, build organizational structure and team around each brand, and promote the success of each brand operation.

　　At present, the company has laid out its own brand+domestic exclusive agent brand operation business, and the transformation from previous channel operation to brand operation has basically been completed. X-BIONIC, CRISPI, HOUDINI, Klattermusen, DANNER, Mystery Ranch and LA SPORTIVA are all developing rapidly according to the company’s overall strategic plan. In the future, the company will adhere to the brand development strategy, focus on the X-BIONIC brand, build an operational organizational structure around each brand, and carry out brand operation from brand positioning, product research and development, brand marketing, channel construction, membership system and other aspects to enhance the popularity and influence of each brand and increase market share.

　　2. Combining with emerging consumption habits, create a new mode of three-dimensional channel operation.

　　The rise of emerging e-commerce platforms has broken the traditional consumption pattern, and the live push consumption habit has taken shape. The company will combine the emerging consumption habits, radiate omni-channels through short video+live broadcast+social media, continuously improve the awareness and market popularity of all brands, and expand the time and space scope of all brand products. Under the line, we will rapidly expand single-brand stores in high-end shopping malls and business districts, steadily build interesting and experiential multi-brand and multi-category comprehensive stores, and quickly establish a distribution cooperation system; Ski shops are the layout of outdoor sub-industries. The company has opened a number of ski shops mainly selling X-BIONIC products in Beijing, Chongli, Jilin, Tonghua, Xinjiang and Chengdu, and will continue to open ski shops in many high-quality indoor and outdoor ski resorts in the future to continuously expand the market share of X-BIONIC products in the ski circle.

　　3. Build a comprehensive outdoor quality experience education platform for parents and teenagers with mobile internet thinking.

　　The company is committed to building a comprehensive quality education platform for parents and teenagers of all ages, which integrates entertainment experience, sports training, safety education, natural history education and outdoor skills training. With mobile internet thinking, it combines artificial intelligence, virtual technology, digital operation and other technologies to establish an advanced internet outdoor education system, linking interesting quality education games with parent-child paradise and rich professional safety education and research courses. Encourage young people to strengthen their bodies in nature, explore themselves, discover the world, enhance their leadership, master survival skills and safety knowledge, and comprehensively help parents and young people grow up healthily.

　　(3) The company’s business plan

　　In 2024, the theme of the company’s operation is brand operation, and the company’s organizational structure is greatly adjusted around brand operation, and various brand operation divisions and core operation teams are established. X-BIONIC, CRISPI, HOUDINI, KLattermusen, DANNER, Mystery Ranch and LA SPORTIVA realize the diversification of sales channels through the combination of offline, online and live broadcast, the combination of self-operated wholesale channels and the combination of single-brand stores and multi-product stores, and continuously expand the product strength, brand strength and channel strength of each brand, so as to enhance the company’s comprehensive competitiveness and continuously promote business development.

　　1. Complete the organizational structure adjustment of each brand operation, and each brand can operate independently.

　　2. Focus on functional textile frontier technologies such as technological material innovation and process innovation, strengthen the construction of product design and development team, and constantly explore, so as to continuously inject the vitality of technological innovation into the future development of X-BIONIC brand.

　　3. On the basis of successful product planning, X-Bionic continues to iteratively improve and optimize products. Focus on continuous investment in professional outdoor and functional business series, especially for key categories such as close-fitting layer, soft shell, hard shell and functional trousers, and vigorously develop and promote them.

　　4. Sponsor Zhang Shupeng, the first Asian winged fighter and paraglider world champion, to challenge the extreme sports of flying over Mount Everest; Named the 25th Sanfu International Triathlon, sponsored cheung kong graduate school of business, China Europe International Business School and other famous business schools to participate in the 19th Xuanzang Road Gobi Challenge; Set up X-BIONIC cross-country running team to participate in major cross-country running events around the world; In-depth cooperation with stars who love outdoor sports, create high-quality video content communication brands, and expand the brand power of X-BIONIC.

　　5. Continue to increase investment in live broadcast platform, introduce AI technology and virtual reality technology, etc., to enhance users’ online shopping experience.

　　6. Open about 10 X-BIONIC single-brand stores, 2-3 HOUDINI single-brand stores, 1-2 CRISPI single-brand stores and 1-2 multi-brand and multi-category Sanfu comprehensive stores.

　　7. Expand the distribution channels of brands, increase the market exposure of brands, and expand the market influence of brands.

　　8. Create an online outdoor comprehensive quality education platform on the Internet. Through creative outdoor activities, interesting game forms and systematic reward mechanism, encourage and help young people to keep fit in nature, explore themselves, discover the world, enhance their leadership, master survival skills and safety common sense. Through online and offline linkage, the company’s nature park will be built into a leading demonstration camp of comprehensive outdoor education system, providing one-stop solutions for physical fitness training, natural history exploration, survival skills and safety science training.

　　(4) Possible risks

　　1. Consumer market volatility risk

　　At present, the domestic outdoor products consumption market is generally improving, but affected by the overall consumption environment, the uncertainty of the consumer market may have an adverse impact on the company’s operation.

　　Countermeasures: Carry out all work around the annual business plan, promote omni-channel integrated development, control costs, control investment in non-main business areas, and minimize the impact of market environment fluctuations.

　　2. The risk that the company’s operation falls short of expectations

　　In 2024, the company will rebuild its organizational structure and team around the brand operation, which will bring a transitional period, and there is a risk that the operation will be less than expected.

　　Countermeasures: stick to the brand operation theme focusing on X-BIONIC brand, focus on resources, continuously improve products, channels, markets and users, and strive to achieve the success of X-BIONIC brand and the overall brand operation of the company.

　　On November 16th, the 6th World Sichuan Cuisine Conference officially opened in Guang ‘an, Sichuan. The conference released the Report on High-quality Development of Sichuan Cuisine Industry (2023). According to the report, by the first half of 2023, the number of stores in Sichuan cuisine had exceeded 320,000, far exceeding the number of stores in Guangdong cuisine, Jiangsu cuisine and other cuisines, and it was truly the largest cuisine in China. Spicy, spicy, green pepper and other flavors became consumers’ favorite flavors of Sichuan cuisine, which provided flavor guidance for the research and development of innovative dishes in Sichuan cuisine. It turned out that Sichuan cuisine was not just spicy. It is worth mentioning that in 2021, the Michelin list officially landed in Chengdu, becoming the fourth Michelin city after Shanghai, Beijing and Guangzhou. Do you like Sichuan food?

　　Introduction of eight Chinese cuisines;

　　The eight recognized cuisines in China are Sichuan cuisine, Guangdong cuisine, Shandong cuisine, Jiangsu cuisine, Zhejiang cuisine, Anhui cuisine, Hunan cuisine and Fujian cuisine.

　　The eight major cuisines are permeated with the Confucian spiritual pursuit of "never tire of delicacy and delicacy". After hundreds of years of inheriting ancient methods and innovation, the cooking techniques are rich and the dishes taste mellow, which has laid a good foundation for Chinese food to be fine, moderate, delicious, beautiful and healthy.

　　The characteristics of the eight major cuisines:

　　Sichuan cuisine is spicy and delicious, with heavy oil and heavy taste;

　　Cantonese cuisine is rich in color, smooth but not greasy;

　　Shandong cuisine is fresh and tender, and the soup is thick and mellow;

　　Su cuisine is fresh, crisp and rotten, with a sweet taste;

　　Zhejiang cuisine is delicious, crisp and tender, and the food is as beautiful as its scenery;

　　Anhui cuisine is simple in material selection and mellow in taste;

　　Hunan cuisine is widely used, fragrant, fresh and sour;

　　Fujian cuisine is mainly seafood, sweet, sour and salty.

one

Sichuan cuisine

Characteristics of Sichuan cuisine: spicy and delicious, famous for its rich, wide, thick and strong flavor. Enjoy the reputation of "one dish, one grid, one hundred dishes and one hundred flavors".

Representative dishes: kung pao chicken, shredded pork with fish flavor, boiled fish, pork slices for couples, etc.

　　1, kung pao chicken, with chicken as the main ingredient, supplemented by peanuts, peppers and other accessories, tastes red but not spicy, spicy but not fierce, and the meat is smooth, with crispy peanuts, which makes people drool. Legend has it that this dish was handed down from Shandong in the Qing Dynasty, and it originated from the "Fried Chicken with Sauce" in Shandong cuisine.

　　2. Fish-flavored shredded pork. This dish is made of shredded pork tenderloin fried with pickled peppers, ginger, garlic, sugar and vinegar. It is salty, fresh, sweet and sour, and the onion, ginger and garlic are rich.

　　3, boiled fish, usually made of fresh grass carp, bean sprouts, peppers and other ingredients. It is characterized by "oily but not greasy, spicy but not dry, hemp but not bitter, and tender meat".

　　4. Husband-and-wife lung slices are marinated with cow scalp, beef heart, beef tongue, tripe and beef as the main materials, then sliced, made with auxiliary materials such as Chili oil and pepper noodles, and poured with red oil. The taste is spicy and spicy.

2

Cantonese cuisine

Characteristics of Cantonese cuisine: the color is slippery but not greasy, and it pays attention to frying, frying, stewing, stewing, etc. The taste characteristics are cool, light, crisp and fresh.

Representative dishes: roast suckling pig, sweet and sour sweet and sour pork, lobster baked in soup and sweet and sour melon cups.

　　1. Roasted suckling pig: It is characterized by crispy skin, tender meat and crisp bones, and it melts in the mouth, which is one of the Guangdong roast flavors.

　　2, sweet and sour meat: golden color, crisp outside and soft inside, crispy skin and tender meat, sweet and sour taste. Enjoy a high reputation at home and abroad.

　　3. Baked lobster in soup: a seafood dish with lobster as the main ingredient and broth, especially suitable for nourishing.

　　4. Eight-treasure winter melon cup: Dice lean pork, chicken, ham, prawns, mushrooms, magnolia and scallops, add refined salt, monosodium glutamate, cooked lard and appropriate amount of water, and steam with high fire. This dish is clear and white in color, fresh and soft in wax gourd meat, and fragrant in flavor. It is a delicious seasonal delicacy.

three

Shandong cuisine

Characteristics of Shandong cuisine: strong and fresh flavor, preference for onion and garlic seasoning, especially for cooking seafood, various animal offal and soup.

Representative dishes: Jiuzhuan large intestine, stir-fried kidney flower, sweet and sour carp, fried sea cucumber with onion, fried clam with oil, stewed mullet egg soup, etc.

　　1. Jiuzhuan large intestine is a representative dish of Shandong cuisine and a traditional famous dish in Jinan City, Shandong Province. It was initiated by the owner of Jiuhualin Restaurant in Jinan in the early years of Guangxu in Qing Dynasty. It was originally called "Braised Large Intestine" and later renamed "Jiuzhuan Large Intestine". This dish is ruddy in color, soft and tender in texture, and has five flavors of sour, sweet, fragrant, spicy and salty. It was rated as "Chinese food" and one of the top ten classic dishes in Shandong.

　　2, stir-fried kidney flower, a classic dish in Shandong cuisine. The heat mastered when stir-frying kidney flowers is sweet and sour, which is the chef’s competition skill. This dish tastes particularly tender, and its lips and teeth are fragrant. It feels like slipping into the throat when eaten in the mouth, which is particularly refreshing.

　　3. Sweet and sour carp, the most representative dish of Shandong cuisine. The shape fried by carp is like carp yue longmen, which is very beautiful. After the fish body is poured with juice, it looks particularly red and bright, and its taste is crisp, sweet and sour, which has been recognized by many people.

　　4. Scallion-roasted sea cucumber is mainly made of water-soaked sea cucumber and green onion. The sea cucumber tastes soft and smooth, and the green onion is a specialty of Zhangqiu, and it tastes sweet. Sea cucumber is a kind of eight treasures, and it is also a very nutritious food, which has the functions of improving memory and preventing arteriosclerosis. So this dish is a delicious and healthy famous dish.

four

Jiangsu cuisine

Characteristics of Jiangsu cuisine: fresh, crisp and rotten, with a sweet taste. Cooking skills are famous for stewing, stewing and stewing, and attention is paid to mixing soup and keeping the original juice.

Representative dishes: Squirrel mandarin fish, duck blood vermicelli soup, Qingong meatballs, Nanjing salted duck, etc.

　　1. Squirrel mandarin fish (Sweet and Sour Mandarin Fish) is a traditional local dish in Suzhou City, Jiangsu Province. When the fried mandarin fish (or mandarin fish) is served on the table, it is immediately poured with steaming marinade, and it squeaks, hence its name because it sounds like a squirrel. Emperor Qianlong once tasted this dish. This dish is characterized by crispy outside and tender inside, orange color, sweet and sour taste and pine red fragrance.

　　2. Duck blood vermicelli soup is a traditional dish in Nanjing and an important representative dish in Jinling cuisine. Duck blood vermicelli soup is made of duck blood, duck intestines, duck liver, etc., and duck soup and vermicelli are added. It is popular all over the country because of its mild taste, fresh fragrance and smoothness, as well as the taste characteristics suitable for both north and south.

　　3. Qingong meatball is a traditional Huaiyang dish. It was once a famous tribute in the Qing Dynasty, so it is also called "Qinggong meatball". It has been made for hundreds of years and is one of the top ten famous dishes in Jiangsu Province. It is characterized by smoothness, tenderness, elasticity, white soup and delicious taste. There is a saying that "falling on the ground and jumping a few times will make your mouth tender and fragrant". Eating meatballs often also has dietotherapy effects such as fitness and beauty, tonifying the middle energizer and benefiting qi, and improving immunity.

　　4. Nanjing salted duck is a famous specialty in Nanjing and one of the important representatives of Jinling cuisine. Nanjing salted duck has a long history of making, and the salted duck skin produced is tender, fat but not greasy, delicious, fragrant, crisp and tender. In the season when osmanthus is in full bloom around Mid-Autumn Festival, the salted duck is the best in color and taste, so it is also called osmanthus duck.

five

Zhejiang cuisine

Characteristics of Zhejiang cuisine: fresh and tender, soft and smooth, mellow and glutinous, refreshing and not greasy.

Representative dishes: West Lake vinegar fish, Dongpo meat, Longjing shrimp, steamed meat with lotus leaf powder, etc.

　　1. West Lake vinegar fish, alias uncle and sister-in-law Chuanzhen, is one of the top ten classic dishes in Zhejiang and four famous dishes in Hangzhou, belonging to hangzhou dishes. The vinegar fish in the West Lake began in the Southern Song Dynasty. According to legend, Zhao Gou, Emperor Gaozong, visited the West Lake by dragon boat, tasted its fish and praised it. Later, he was regarded as the "grandmaster" of the fish. This dish is bright red in color, tender and delicious with crab flavor, sweet and sour, and unique.

　　2. Dongpo Meat, a famous dish in Hangzhou, is a return meat from Xuzhou, which is one of the "four treasures of Dongpo" in Xuzhou. According to legend, it was created by Su Dongpo. Dongpo meat is a dish with bright red color, half fat and half thin meat, fat but not greasy, and sweet and salty flavor at the entrance.

　　3. Shrimp with Longjing, a famous traditional dish in Hangzhou, Zhejiang. This dish is fresh and soft, the shrimps are white and tender, the buds and leaves are fragrant, and the color is splendid. There is tea fragrance in the shrimp, and there is shrimp fresh in the tea, which has endless aftertaste. Longjing shrimp was rated as one of the top ten classic dishes in Zhejiang Province.

　　4. Steamed pork with lotus leaf powder is a special traditional dish in Jiaxing City, Zhejiang Province, which belongs to Zhejiang cuisine. In the late Qing Dynasty, it was said that its name was related to the "Wind and Lotus in Quyuan" of the "Ten Scenes of West Lake". It is made of fresh lotus leaves from Hangzhou, fried rice flour and seasoned pork wrapped and steamed. The characteristics of steamed meat with lotus leaf powder, lotus leaf can cool blood and detoxify, the meat is crisp and rotten, the rice flour is soft and glutinous, and the meat is fragrant and fat but not greasy.

six

Hunan cuisine

Hunan cuisine is characterized by strong oil color, spicy, delicious and soft; The method of making is known as stewing, stewing, waxing, steaming and frying.

Representative famous dishes: fish head with chopped pepper, western Hunan Waipo, Jishou sour meat, Yongzhou blood duck, etc.

　　1. Chopped pepper fish head, mainly made of bighead carp fish head and chopped pepper, and steamed with soy sauce, ginger, onion, garlic and other accessories. The dishes are bright red in color, rich in flavor and tender in meat. Fat but not greasy, soft and waxy, fresh and spicy.

　　2. Pickled dried prunes (potherb mustard), dried radishes, Jiangdou Gan, shredded cabbage, etc. are used as the potherb in western Hunan, and white pepper (pepper), ginger, red dried pepper, vegetable oil, salt, garlic, chives, etc. are added and stir-fried to serve.

　　Features: spicy and delicious, bibimbap is excellent, delicious and appetizing.

　　3. Jishou sour meat is a dish made of fat pork. Materials include fat pork, refined salt, pepper powder, corn flour, dried red pepper, green garlic, peanut oil, vinegar and so on.

　　Characteristics, yellow and spicy, slightly sour, fat but not greasy, unique flavor.

　　4, Yongzhou blood duck, choose 2-3 kg of live duck, kill the duck blood for later use, and cut the duck into pieces. Add peanut oil in an iron pan. When the oil temperature is seven minutes hot, pour the chopped ginger, onion, garlic and dried red pepper into the wok and stir-fry until fragrant. Add eggplant pieces and coriander, then add duck pieces and stir-fry, and then add soup to stew. Collect juice, pour duck blood on it, stir fry, add cooking wine and pepper, pour sesame oil out of the pot.

　　Features: This dish is bright in brown and black, red in black, spicy, fresh and tender, with heavy oil, salty and palatable, and is suitable with wine and meals.

seven

Anhui cuisine

Characteristics of Anhui cuisine: simple selection of materials and mellow taste. With ham as seasoning, crystal sugar is fresh, good at stewing and paying attention to pyrotechnics.

Representative dishes: Huizhou Stinkfish, Gourd Duck, Huangshan Fang La Fish and Huizhou Yipin Pot.

　　1. Huizhou Stinkfish is a traditional dish in Huizhou. This "flavored mandarin fish" smells smelly, tastes fragrant, and the meat is tender, mellow and refreshing, keeping the original flavor of mandarin fish. Its production process is very particular, that is, fresh mandarin fish is marinated in a wooden barrel with light salt water at room temperature of about 25℃, and the fish body will give off a smelly smell. Then fry in oil pan, add pork slices and bamboo shoots, and braise in soy sauce over low heat until the soup is concentrated.

　　2, gourd duck, belonging to Huaiyang cuisine, is a traditional Suzhou dish with a long history. Its dish is shaped like a gourd, the duck meat is soft and boneless, fat but not greasy, the stuffing is loose and waxy, and the taste is fresh, salty and mellow, which is very suitable for the elderly and children.

　　3. Huangshan Fang La Fish is one of the traditional famous dishes of Anhui cuisine. Fang La, the leader of the Northern Song Rebel Army, used raw fish and shrimp to repel enemy soldiers. The locals created this dish in memory of him. This dish is mainly made of mandarin fish and shrimp, and is made by different cooking methods such as frying, sliding and steaming. It tastes salty and delicious, with sweetness in acid.

　　4. Huizhou Yipin Pot is a special hot pot food that is often eaten in Huizhou in winter. Its ingredients are very rich, including shark’s fin, abalone, hen, etc. It tastes very delicious, with good color, fragrance and taste.

eight

Fujian cuisine

Characteristics of Fujian cuisine: seafood is the main raw material, paying attention to sweet, sour, salty and fragrant, and the color is delicious and fresh.

Representative dishes: Buddha jumping wall, shredded chicken bird’s nest, emerald pearl abalone and litchi meat.

　　1. Buddha jumps over the wall, which is a famous dish among the top ten representative dishes of Fujian cuisine, so it will be served at many banquets, especially state banquets. Its ingredients are relatively expensive, such as abalone, shark’s fin and sea cucumber, but they are really delicious.

　　2, shredded chicken bird’s nest, which belongs to a relatively high-standard dish, tastes light, but it tastes particularly delicious, and it is also particularly nutritious, which is very suitable for pregnant women and the elderly.

　　3. Emerald Pearl abalone is a traditional dish in Fuzhou. With abalone and scallops as the main ingredients, it is made by seiko. Because it is shaped like jade, it is named jade pearl abalone. This dish is rich in nutrition, beautiful in shape, delicious in taste and expensive in materials, so it is naturally the top grade of the banquet.

　　4. Litchi meat is one of the traditional famous dishes in Fuzhou and one of the five representative dishes of Fujian cuisine. It has a history of more than 200 years. Litchi meat is named after its tender and smooth taste, sweet and sour taste, and its shape, color and taste are all like litchi.

Beijing Zhengban made [1995] No.20

The people’s governments of the districts and counties, the commissions, offices and bureaus of the municipal government, and the municipal institutions:

　　In order to meet the needs of the construction of the socialist market economic system, speed up the construction of the market system in this city, strengthen the macro-control of the municipal government on the agricultural products market, and prosper and stabilize the agricultural products market in the capital, the municipal government has decided to set up the Beijing Central Wholesale Market Management Committee of Vegetables, Fruits and Flowers, which is a fairly bureau-level institution sent by the municipal government to act as the relevant administrative functions of the municipal government.

　　The main duties of the Beijing Central Wholesale Market Management Committee of Vegetables, Fruits and Flowers are: to formulate and organize the implementation of the phased planning and construction plan according to the overall market plan determined by the municipal government, and to handle matters such as land expropriation, project development, land use right transfer, relocation and resettlement of farmers (residents) and enterprises within the overall market plan; In conjunction with relevant departments, review and handle the project initiation, feasibility report, contract articles of association, architectural design and construction of construction projects within the market, and examine and approve various enterprises and import and export agency business in the market; Supervise and manage enterprises and institutions in the market according to law; To study and formulate specific policies, systems and measures for the development, construction, operation and management of this market.

　　The internal organization of Beijing Central Wholesale Market Management Committee of Vegetables, Fruits and Flowers shall be separately approved by the Municipal Compilation Office.　

　　March 25, 1995　　

On June 28th, CCTV reported that it was supposed to be the law enforcement department of traffic violators, but it acted as an "umbrella" for those who were rectified. Since June last year, Harbin has destroyed 251 "protective umbrellas" hidden in the traffic system in two batches. Hongsheng Wang, the former detachment leader of the municipal traffic administrative comprehensive law enforcement detachment, and Wang Wei, the former deputy detachment leader of the municipal traffic police detachment, have been "double-opened" and transferred to judicial organs for legal treatment.

129 law enforcers act as umbrellas for personal gain.

The phenomenon of "black car" in Harbin has a long history. As early as 2007, some people reported that some people bought scrapped vehicles as taxis and operated in different regions. By 2015 and 2016, the phenomenon of "black car" reached its peak, and even openly competed with regular taxis to grab passengers, asking for exorbitant prices, looting and extortion, and passengers suffered greatly.

Hongsheng Wang, the former detachment leader of Harbin Traffic Administrative Comprehensive Law Enforcement Detachment, accepted the trial site (data picture)

As soon as the "black car" is rectified, it will disappear, and if it is not rectified, it will be on the road again. For more than 10 years, the problem of "black cars" has been banned and repeated. The reason is that, in addition to the benefit drive, the "umbrella" within the management department is the direct cause of the proliferation of "black cars".

"We must resolutely guard against and correct what the people oppose and hate", and implement the requirements of the Supreme Leader General Secretary. The main leaders of Heilongjiang Province and Harbin clearly put forward that it is an important task to punish illegally operated vehicles and investigate and deal with "protective umbrellas" to safeguard the interests of the people. On June 26 last year, a task force was formally established in Harbin to crack down on illegal operation of vehicles and strictly investigate the "protective umbrella" behind them.

The Municipal Commission for Discipline Inspection dispatched more than 30 business backbones of discipline inspection and supervision offices to participate in special rectification actions throughout the process. In the early stage, in order to investigate the problem more thoroughly, the cadres of the Commission for Discipline Inspection disguised themselves as unannounced visits, ventured to take a "black car" many times to understand the situation and mastered a lot of valuable information. After a month’s careful arrangement, starting from the early morning of July 27th, the Municipal Commission for Discipline Inspection organized and coordinated the public security, transportation and other departments to launch the "closing the net" action.

After checking 16,800 related vehicles, seizing 214 illegally operated taxis, knocking out 7 "black car" gangs, and handing over the clues of 174 illegally operated taxis to the public security organs, the "protective umbrellas" hidden behind them were revealed one by one.

On November 13th of that year, the Supervision Bureau of Harbin Municipal Commission for Discipline Inspection publicly reported the investigation and punishment of party member cadres and staff acting as "protective umbrellas" for illegally operating taxis, and severely investigated and held 129 party member cadres and staff accountable.

Among the 129 public officials notified, some involved the supervision department’s ineffective performance of the main responsibility, dereliction of duty, some involved the inaction and disorderly actions of law enforcement departments, some party member cadres lost their principles, interceded for illegal operators to ask for cars and mitigated punishment, some party member cadres tipped off illegal operators or tried to cover up the people involved, and even worse, they abused their powers because of accepting benefits and acted as "protective umbrellas" for the illegal operation of "black car" gangs.

Seven cadres, including Hongsheng Wang, the detachment leader of the Municipal Traffic Administrative Comprehensive Law Enforcement Detachment, and Li Lun, the political commissar, were expelled from the Party and public office for allegedly abusing their powers to commit crimes, harboring crimes or accepting bribes, and were transferred to judicial organs for legal treatment. Other party member cadres were punished by probation, dismissal of their posts in the Party, and severe warnings within the Party, depending on the seriousness of the case, for accepting bribes, informing people, caring for intercession and other violations.

Eight party member cadres, including Tan Hongzhi, former party secretary and director of the Municipal Transportation Bureau, Qi Ming, deputy director, and Liu Wei, leader of the discipline inspection team, were dismissed from their posts in the Party and removed from their posts by the administration for failing to perform their main responsibilities and supervisory responsibilities.

Among the 122 "protective umbrellas", 108 people are involved in the public security system.

It’s only been more than half a year since the last briefing. On June 25th, the Supervision Committee of the Harbin Municipal Commission for Discipline Inspection informed 122 leading cadres and public officials about the issue of "protective umbrellas" for the "crazy trucks". Among them, Wang Wei, deputy detachment leader of the municipal traffic police detachment, Ming Changqing, team leader of the municipal traffic police Daoli, and Yu Guangjun, etc. 11 people were transferred to judicial organs for legal treatment.

Wang Daoan, the captain of the city traffic police, Li Renming, the captain of Taiping, Han Ming, the captain of Haxi, and Gao Wenfeng, the political commissar of Acheng Brigade, were dismissed. Zhang Jidong, the former captain of the patrol brigade of the municipal traffic police detachment, and Pan Guangping, the captain of the bungalow, were respectively punished by party discipline and government affairs.

Ma Tengxiang, former deputy director of Nangang Branch of the Municipal Public Security Bureau, intervened in law enforcement and provided protection for illegal acts of trucks. He was punished by staying in the party and determined his retirement benefits according to his non-leadership positions at the official level.

Fourteen public officials from Daoli District, Daowai District, nangang district, Xiangfang District, Songbei District Urban Management Law Enforcement Bureau and Transportation Management Office of the Municipal Transportation Bureau failed to perform their supervisory responsibilities, and were punished by party discipline and government affairs respectively.

These 122 leading cadres and public officials have various ways to violate the law and discipline, some abuse their powers to give the green light, some reveal secrets to sell people’s feelings, some organize groups to violate the rules, some interfere in law enforcement, some interfere in the project for personal gain, and some release water from the source to make changes, which seriously undermines the authority and credibility of law enforcement.

It is worth noting that among the 122 "protective umbrellas", 108 people are involved in the public security system, including 100 public security traffic police.

In order to make the cadres of public security organs deeply learn the painful lessons of this case, earnestly rectify the problems, thoroughly eliminate the negative effects, and reshape the new image of public security traffic police, on the 27th, Harbin public security organs held a warning education conference.

The Harbin Public Security Bureau has studied and promulgated the "six whatevers and six unifications" prohibition iron regulations, thoroughly investigated and sorted out hidden dangers in the overall scope, and comprehensively carried out special rectification in terms of team style, police handling, law enforcement quality, and collusion between traffic police and police stations and police officers.

At the same time, a key work inspector group was set up to station in the traffic police detachment to comprehensively supervise the work of building a clean and honest party style, rectifying work style, and providing four zero services. Solidly promote the strict management of the party and the police in an all-round way, and regard June 27 of each year as the overall "warning education day" to guide the education of the whole police not to forget the shame and alarm bells.

(Reporter Li Wenxue)

　　CCTV News:2023 is the 25th anniversary of the establishment of diplomatic relations between China and South Africa, and it is also the BRICS "South Africa Year". At the press conference on August 17th, a spokesman for the Ministry of Commerce said that in recent years, under the strategic guidance and personal promotion of the two heads of state, the economic and trade cooperation between China and South Africa has made great progress.

　　Bilateral trade grew rapidly. In 2022, the bilateral trade volume between China and South Africa reached US$ 56.74 billion, a year-on-year increase of 5%, a record high in eight years. In the first half of 2023, it was further accelerated, with an increase of 11.7%. China has been South Africa’s largest trading partner for 14 consecutive years, and South Africa has been China’s largest trading partner in Africa for 13 consecutive years.

　　Two-way investment has achieved remarkable results. China is one of South Africa’s major sources of investment, with an investment stock of more than 10 billion US dollars, covering finance, home appliances, automobiles, mining, energy and other fields. South Africa is also the African country that actually invests the most in China, and the two sides have formed a stable and strong cooperative relationship in the supply chain and industrial chain.

　　Cooperation under the multilateral framework is strong and effective. The two sides jointly safeguard the non-discriminatory, open, inclusive and transparent multilateral trading system, emphasize the importance of multilateralism, and jointly promote the success of the 12th WTO Ministerial Conference beyond expectations. Relying on the BRICS cooperation mechanism, we issued a unanimous voice to support the multilateral trading system, release the potential of the digital economy, promote trade and investment and sustainable development, and strengthen supply chain cooperation.

The Long March is a manifesto

The Long March is a propaganda team.

Long March is a seeder.

　　　　　　 In October, 1934, the Chinese Red Army of Workers and Peasants began a long March that was arduous and shocked the world. According to statistics, during the Long March, the Central Red Army passed through 11 provinces, crossed 18 mountains, crossed 24 rivers, crossed grasslands and climbed snow-capped mountains, with a journey of about 25,000 miles. Finally, in October 1936, the three main forces of the Red Army joined forces, marking the victory of the Long March and creating a great miracle in human history! Through the Long March, the Communist Party of China (CPC) publicized our Party’s anti-Japanese proposition of going northward, sowed revolutionary kindling in various places along the Long March, and also expanded the influence of the Communist Party of China (CPC) and the Red Army in the whole country.

　　　　　　 On August 1, 1965, in order to commemorate the 30th anniversary of the victory of the Red Army’s Long March, a large-scale vocal suite "Long March Suite — — The red army is not afraid of the expedition.

　　　　　　 On the stage of this issue of Le Ling Singing, we welcome an old comrade-in-arms chorus art troupe formed by retired actors of Long March Suite and some singers who love Long March Suite. They will tell us why Long March Suite has been sung for decades and how it has become a classic among classics.

　　　　　　 Let’s meet the actors who premiered 55 years ago. Time can only take away youth, but it can’t take away lofty ideals and firm beliefs!

Chorus of revolution

The revolution of chorus

　　　　　　 Referring to the response after the premiere of "Song of the Long March", as the original general director, Grandpa Han Rongshi, who is 88 years old this year, said: "The situation at that time is still vivid. After the performance, it was an instant hit and was warmly welcomed. Comrade Zhu Jianer, a musician, wrote an article saying that "Long March Songs" is a chorus of revolution and a revolution of chorus. The chorus of revolution refers to the content of "Long March Songs" and describes the whole process of the Long March. The revolution of chorus is about form. It breaks through the original form of chorus wearing a dress and standing on the stage like a wall, adding performances, actions and scenes, which is very visual and makes the audience enjoy and be satisfied. "

　　　　　　 Wang Shuli, a violinist who also premiered, is currently the head of the Chorus Art Troupe of the old comrades-in-arms. He said that the reason why the Long March Ensemble is praised as a classic work in chorus is that it has achieved "three unifications".

Walking through Qian Shan

Highlight the revolutionary responsibility

　　　　　　 A landmark classic works, the reason why it can be sung so far, the reason why it can move people’s hearts, this is inseparable from its artistic creation. Every time I recall this past, I have been performing for more than 50 years, and Ma Ziyue, the bass singer who has performed more than 1,000 Long March Songs, is still impassioned.

The image is full of glory

Classic eternal inheritance

　　　　　　 In the process of creation, rehearsal and performance, The Long March Songs received the cordial care and guidance from Premier Zhou Enlai. After the premiere on August 1, 1965, Premier Zhou watched the Long March Songs three times in a month on August 6, August 24, August 27, and learned every song. In the same year, 18 members of the choir also visited Albania with Premier Zhou, including Han Rongshi, Ma Ziyue and Yang Zhenhui.

　　　　　　 Premier Zhou, who loves "Song of the Long March" so much, only left a group photo with the members. Speaking of this past, the 87-year-old grandmother Xie Gongcan, the former conductor assistant of the Long March Songs, was still very excited.

　　　　　　 As an epic red classic, "Long March Songs" has been sung all over the country, infecting generations of Chinese people, and has been sung ever since. It has been 55 years since it premiered in 1965. Although they were full of youthful hair, they still used their songs to inherit the Long March Songs and carry forward the spirit of the Long March. Today, on the stage of "Singing in the Age of Music", they are once again dressed in battle, and continue to present us with the original classic chapter with the passion of that year.

"Singing in Old Age, National Chorus Competition for the Elderly"

First broadcast of CCTV-1

Every Sunday at 17:00

Replay CCTV-12

Every Sunday at 20:15

Every Monday at 7:20

　　The total output is 1,390.8 billion Jin! This year, the grain output reached a record high, and the new era has remained above 1.3 trillion Jin for nine consecutive years. Where did the harvest answer sheet come from?

　　By policy. Grant rice subsidies, one-time subsidies to actual grain farmers, etc., and increase investment support.

　　By technology. The Ministry of Agriculture and Rural Affairs launched a large-scale unit yield improvement campaign for major crops such as grain and oil, and promoted the "five good" comprehensive solution of improved varieties, fertile fields, good laws, good opportunities and good systems.

　　By hard work. Farmland water conservancy and high-standard farmland construction have been solidly promoted, and the foundation of grain production capacity has been continuously consolidated. Storing grain on the ground and storing grain in technology.

　　Under the strong leadership of the CPC Central Committee with the Supreme Leader as the core, all localities and departments thoroughly studied and implemented the important exposition of the General Secretary of the Supreme Leader on the work concerning agriculture, rural areas and farmers, and together with hundreds of millions of farmers, wrote this heavy harvest answer sheet.

　　-editor

　

　　62.4%　

　　Contribution rate of agricultural science and technology progress　

　　To build an agricultural power, the sharp weapon lies in science and technology. In recent years, China’s agricultural science and technology innovation ability has been steadily improved, and the contribution rate of agricultural science and technology progress has increased from 54.5% in 2012 to 62.4% in 2022, which has provided strong kinetic energy for the high-quality development of agriculture. Science and technology are the fundamental way to stabilize and increase grain production. All regions and departments are guided by tackling key agricultural core technologies and oriented by industrial demand, focusing on chassis technology, key agricultural machinery and equipment, and constantly strengthening agricultural science and technology support.

　　With the support of science and technology, farming will become a "smart farming". Modern information technologies such as the Internet of Things, big data and Beidou navigation have been accelerated in planting production, and technologies and equipment such as precision sowing, smart irrigation and plant protection drones have been widely promoted. Sending skills to the fields and serving the villages, nearly 500,000 agricultural extension workers in China play an irreplaceable role in stabilizing grain supply, increasing production and income. A new technology has landed, and the fields are full of scientific and technological kinetic energy, highlighting the hard support of the "golden pole" of agricultural modernization. With the help of science and technology, agricultural production is constantly improving quality and efficiency.

　　1 billion mu　

　　Built-up area of high standard farmland　

　　Cultivated land is the lifeblood of food production, and farmland construction is a key measure to consolidate the foundation of food security in all directions. In recent years, with the joint efforts of various regions and departments, the work of farmland water conservancy has been solidly promoted, and the construction of high-standard farmland has been steadily accelerated, which has played an important role in ensuring the stable and safe supply of grain and important agricultural products. By the end of 2022, a total of 1 billion mu of high-standard farmland had been built in China, thus ensuring a stable grain production capacity of more than 1 trillion Jin, providing a basic support for ensuring a stable and safe supply of grain and important agricultural products. In the first ten months of this year, about 60.5 million mu of high-standard farmland construction was completed nationwide.

　　High-standard farmland has strong ability to preserve soil, fertilizer and water, and the average grain yield per mu is generally increased by 10%-20%, with high and stable yield, drought and flood, and green planting … At present, the quality of cultivated land in China has entered a stage of continuous improvement and overall improvement.

　　Insist on storing grain on the ground and storing grain in technology, vigorously promote the construction of farmland water conservancy and high-standard farmland in all localities, and continuously improve the quality of cultivated land, laying a solid foundation for ensuring national food security and accelerating the construction of an agricultural power.

　　73%　

　　Comprehensive mechanization rate of farming and harvesting　

　　Advanced mechanical equipment is an important material basis for storing grain in technology. At present, the comprehensive mechanization rate of crop cultivation and harvest in China has exceeded 73%, with 1.8 million sets of agricultural machinery and equipment equipped with Beidou positioning operation terminal, and the foundation of granaries in big countries has been continuously consolidated.

　　Agricultural mechanization has brought about changes in production methods. Sprinkle the medicinal plant protection drone, and you can apply fertilizer accurately by clicking the screen of the mobile phone; The electric-driven high-performance seeder cooperates with Beidou navigation and driving, and the linear error is less than 2.5 cm … In the sky, in the ground and in the internet, all kinds of intelligent agricultural machinery and equipment "show their talents", and mobile phones have become "new farm tools".

　　Agricultural mechanization is an important guarantee for grain saving and loss reduction. In the past, harvesting wheat by hand was time-consuming and laborious, and the loss was 5%-8%. Nowadays, the average harvest loss under normal conditions is only about 1%, and the new intelligent Beidou navigation combine can further reduce the harvest loss.

　　At present, agricultural mechanization is accelerating from the cultivation and harvesting of main crops to the whole process of grain production such as straw treatment and drying. Vigorously promote agricultural mechanization and intelligence, and insert the wings of science and technology into agricultural modernization.

　　23 million people　

　　Number of rural practical talents　

　　The key to rural revitalization lies in people. At present, there are more than 23 million rural practical talents in China, of which 8 million have cultivated high-quality farmers. In recent years, the demonstration and driving ability of rural practical talents has been continuously enhanced, and more and more high-quality farmers have joined the vast countryside. In 2022, the proportion of high-quality farmers who obtained the titles of peasant technicians and national vocational qualification certificates increased by 6.64 percentage points and 3.46 percentage points respectively compared with that in 2021. The participation of a large number of new forces such as college graduates and migrant workers has promoted the continuous improvement of the rural talent team structure.

　　At present, all localities and departments actively build nests to attract phoenix, strengthen the combination of local training of rural talents and external introduction, implement talent engineering projects, increase policy support, optimize the entrepreneurial environment and corresponding services, and guide more talents who love agriculture, understand technology and are good at management to join modern agriculture and rural construction. We will implement the project of cultivating "Head Goose" for rural industry revitalization leaders, carry out training for rural practical talents, further give full play to the leading role of high-quality farmers in the fields of agriculture, rural areas and farmers, and inject new kinetic energy into rural comprehensive revitalization.

　　96%　

　　Coverage rate of improved varieties of crops　

　　Seed is the "chip" of agriculture, and improved varieties play a key role in promoting grain production. In recent years, the revitalization of seed industry has been solidly promoted and a number of breakthrough results have been achieved. At present, the coverage rate of improved varieties of crops in China is over 96%, the contribution rate of improved varieties in agricultural production is over 45%, and the area of self-selected varieties accounts for over 95%.

　　This year is the third year of seed industry revitalization in China. As of October, more than 530,000 germplasm resources of crops, livestock and poultry and aquatic products have been newly collected in China, and the "national team" of improved seed breeding consisting of 216 crop seed production bases and 300 livestock and poultry breeding stations has improved its seed supply support capacity from 70% to 75%. Generally speaking, China’s seed science and technology has been at the advanced level in the world. This year, all localities focused on promoting high-oil and high-yield soybean varieties, the quality of soybeans was significantly improved, and the variety structure was further optimized.

　　Promoting the revitalization of seed industry for a long time. It is necessary to give further play to the institutional advantages, accelerate the self-reliance and self-reliance of high-level seed industry science and technology, guide resource elements to gather in seed industry enterprises, and realize the modernization of the whole industry chain of seed industry.

　　6.2 million　

　　Number of new agricultural management entities　

　　Strong management system is one of the important characteristics of a strong agricultural country. By the end of September this year, there were more than 2.21 million farmers’ cooperatives and nearly 4 million family farms, and the number of new agricultural business entities reached 6.2 million. More than 1.07 million organizations have provided socialized services and become farmers’ intimate "field nannies", serving more than 91 million small farmers, covering over 1.97 billion mu.

　　Organize the advantages of farmers to appear. Farmers’ cooperative members take farmers as the main body, organize small farmers to carry out specialized production and large-scale operation on the basis of stabilizing the contracted management of farmers’ families, and cooperate to break into the market, thus effectively improving the efficiency of agricultural operation. As an effective organizational form to develop moderate scale management and modern agriculture under the market economy, cooperatives and family farms give new connotations to the two-tier management system and inject vigorous vitality into the rural basic management system.

　　Service-driven ability is enhanced. The business scope of cooperatives and family farms covers the production of major agricultural products such as grain, cotton, oil, meat, eggs, milk, fruits and vegetables, tea, etc., and has carried out contiguous planting and large-scale feeding, making a number of advantageous industries with "township name" and "local name" bigger and stronger, and promoting the integrated development of rural primary, secondary and tertiary industries.

　　Manuscript writing: Our reporters Gao Yuncai, Chang Qin and Yu Jingxian.

　　Coordinator of this period: Yin Xinyu, Cheng Juxin and Jiang Xuejie.

　　Source: National Bureau of Statistics, Ministry of Agriculture and Rural Affairs.

　　Layout design: Zhang Fangman

　　Supreme Leader: Biodiversity is not only the foundation of sustainable development, but also the goal and means. We must use the way of nature to nourish all things, seek development opportunities from the protection of nature, and achieve a win-win situation for ecological and environmental protection and high-quality economic development.

　　This sentence is from the important speech delivered by the Supreme Leader President at the United Nations Biodiversity Summit on September 30, 2020.

　　Biodiversity is the result of billions of years of development and evolution of life on earth, and has important ecological, economic and cultural values for human survival and development. Protecting and restoring biodiversity and improving the diversity, stability and sustainability of ecosystems are conducive to improving our living environment, increasing food and resource supply, and promoting sustainable economic and social development. Conversely, if biodiversity is lost, ecosystems will be out of balance and human survival and development will lose an important foundation.

　　China has a vast territory, land and sea, and has given birth to rich and unique ecosystems, species and genetic diversity. As one of the countries with the richest biodiversity in the world, China has always attached great importance to biodiversity conservation. Especially since the 18th National Congress of the Communist Party of China, under the guidance of the Supreme Leader’s ecological civilization thought, all localities have adhered to ecological priority and green development, and continuously strengthened and innovated biodiversity protection measures.

　　为了保护重要自然生态系统和生物资源，目前，我国把超过30%的陆域国土面积划为生态保护红线，可有效保护90%的陆地生态系统类型和74%的国家重点保护野生动植物种群。经过多年移民搬迁和生态修复，我国设立的第一批5个国家公园有效保护了东北虎、大熊猫等珍稀野生动物及其栖息地，成为万物和谐共生的美好家园。同时，为保护一些濒危物种，我国相继设立国家植物园、野生动物救护繁育基地、种质资源库、基因库等，加大对濒危野生动植物的迁地保护，加强对生物遗传资源的收集保存。为保护候鸟迁徙通道，许多地方加强当地湿地保护，让水草丰茂的栖息地成为候鸟迁徙途中的重要“驿站”。随着生物多样性保护宣传教育和科普活动持续开展，公众参与生物多样性保护的方式更加多元化，参与度全面提高……经过不断探索，我们走出了一条中国特色生物多样性保护之路，各地也在保护自然中逐渐找到适合自身的发展机遇。比如，一些地方在国家公园以外的周边地区发展生态旅游业、林下经济等，让从保护区搬迁出来的当地百姓端上“绿饭碗”，吃上“生态饭”。

　　中国式现代化是人与自然和谐共生的现代化。尊重自然、顺应自然、保护自然，是全面建设社会主义现代化国家的内在要求。新征程上，我们要把生物多样性保护作为生态文明建设重要内容，既总结好已有经验、巩固好已有基础，又不断探索创新保护方式，持续推进生物多样性治理体系和治理能力现代化，进而持续改善自然生态系统状况，提高生态产品供给能力，实现自然生态系统良性循环，不断满足人民日益增长的对优美生态环境需求。

　　本期特约专家：田瑜 中国环境科学研究院生态研究所

　　The drug problem is related to national security, the rise and fall of the nation and the well-being of the people. It is the consistent position and firm proposition of the China government to strictly control drugs. In the past 20 years, faced with the severe challenge of the rapid development and spread of the drug problem, the China government has always attached importance to drug control, insisted on incorporating drug control into the economic and social development plan as an important part of national security and social stability, mobilized all social forces, took all necessary measures, and tried its best to ban drugs and benefit the people.

　　In recent years, especially since the 18th National Congress of the Communist Party of China, under the strong leadership of the CPC Central Committee, the State Council and local party committees and governments at all levels, all relevant departments in various regions have adhered to source management, systematic management, comprehensive management, and legal management, and insisted on taking multiple measures to prohibit planting, trafficking, and smoking. Through unremitting efforts, China’s drug control struggle has achieved remarkable results.

　　Mobilize all forces to form a new pattern of comprehensive drug control

　　Since the late 1990s, the drug situation has become increasingly severe and complicated. Faced with this situation, the CPC Central Committee and the State Council have made a series of strategic decisions to strengthen drug control work, and the responsibility system, leadership system, working mechanism and guarantee mechanism for drug control work have been gradually established and improved, forming a new pattern of comprehensive drug control with unified leadership of governments at all levels, organization and coordination of drug control committees, respective responsibilities of relevant departments and extensive participation of social forces.

　　In 1990, the Government of China established the National Narcotics Control Committee composed of 25 departments, including the Ministry of Public Security, the Ministry of Health and the General Administration of Customs, to study and formulate important policies and measures in drug control, coordinate relevant major issues, and lead the national drug control work in a unified way. In 1998, the State Council approved the Ministry of Public Security to set up an anti-drug bureau. Since the national people’s war against drugs was launched in 2005, according to the development and changes of the drug problem in China, the State Council has repeatedly adjusted and enriched the member units of the National Narcotics Control Committee to meet the needs of the anti-drug struggle. At present, the number of member units of the National Narcotics Control Committee has reached 38, and working groups on anti-drug publicity and education, anti-drug investigation information, and drug prohibition and detoxification have been established.

　　Adhere to drug control according to law and gradually improve the legal system of drug control.

　　The government of China attaches great importance to the construction of the legal system of drug control, constantly speeds up the pace of drug control legislation, and has formulated and promulgated a series of laws and regulations. The legal system of drug control has been gradually improved, and drug control according to law has become the guiding principle of drug control work.

　　From the 1970s to the 1990s, the China Municipal Government successively promulgated the Criminal Law, the Customs Law, the Regulations on Administrative Penalties for Public Security and other laws and regulations. On June 1st, 2008, China’s first law comprehensively regulated drug control — — People’s Republic of China (PRC) Anti-drug Law was formally implemented. As a book summarizing China’s experience in drug control for many years and absorbing the essence of international drug control legislation, it provides legal guarantee for comprehensively strengthening drug control work under the new situation, and China’s drug control work has thus entered a new historical stage of comprehensive promotion according to law.

　　At present, a system of anti-drug laws and regulations has been formed at the national level in China, with the Criminal Law, the Anti-drug Law, the Regulations on Drug Rehabilitation, the Regulations on the Management of Precursor Chemicals and the Regulations on the Management of Narcotic Drugs and Psychotropic Substances as the main body, and local governments have successively formulated a series of supporting laws and regulations, providing a powerful legal weapon for the anti-drug struggle.

　　Contain drug sources and crack down on drug crimes.

　　China’s anti-drug department has always maintained the trend of cracking down on drug crimes, improved the three-dimensional prevention and control system of land, sea and air mail, and innovated the methods and means of drug enforcement, which severely cracked down on and effectively deterred drug crimes.

　　First, vigorously strengthen source blocking and interception to effectively curb the source of drugs. The anti-drug department of China has continuously improved the "three lines of defense" of blocking the first line of the border, checking the second line of the mainland and cutting the main roads, airports, stations and docks, forming a three-dimensional prevention and control system covering the main land, sea, air and postal routes.

　　Second, we will continue to carry out special anti-drug campaigns and effectively strengthen investigation and solving cases. Since the people’s war against drugs was launched, a series of special actions such as "pulling out nails" have been organized against foreign drug lords, and a large number of serious cases have been successfully cracked, and more than 80 domestic and foreign drug lords and important drug dealers, including Liu Zhaohua, Han Yongwan, Cai Aishan and Zhong Wanyuan, have been arrested.

　　The third is to comprehensively deepen the key rectification of drug control and effectively solve the prominent drug problem. By stepping up efforts to rectify drug trafficking and drug-related problems of special groups, 38,900 drug traffickers were arrested nationwide in 2015 alone. By using satellite remote sensing technology, the "Tianmu" series of drug shoveling operations were continuously carried out, and it was found that the illegally planted opium poppy was completely eradicated. Since the people’s war against drugs was launched in 2005, more than 1 million drug-related crimes have been cracked, 1.15 million drug suspects have been arrested and 751 tons of various drugs have been seized.

　　Prevention education is given priority to, and people’s awareness of drug control is generally improved.

　　The Anti-drug Law of People’s Republic of China (PRC) defines the policy of "prevention first" in anti-drug work, and stipulates the anti-drug publicity and education in a special chapter.

　　Public security, education, civil affairs, judicial administration, culture, trade unions, the Communist Youth League, women’s federations and other departments insist on taking teenagers, unemployed people and migrant workers as the focus of anti-drug publicity and education, create rich carriers of brand education activities, organize anti-drug publicity activities covering the whole year with the national anti-drug publicity month in June as the focus, and promote anti-drug publicity and education into communities, schools, units, families, places and rural areas.

　　At present, China has established 9 national demonstration bases for drug prevention education, more than 20 provincial anti-drug education bases, more than 700 anti-drug social organizations and more than 1 million anti-drug volunteers. The annual growth rate of newly discovered heroin users has dropped from 13.7% in 2008 to 6.6% in 2013.

　　Advocating people-oriented, actively educating and saving drug addicts

　　In view of the serious harm caused by drug abuse to drug addicts, their families and society, we have comprehensively used legal, administrative, economic, educational and medical means to control the drug problem, and education has saved a large number of drug addicts.

　　At present, 57 drug rehabilitation places have been built in China, and 95,000 drug rehabilitation personnel have been resettled, which has played a positive role in ensuring people’s livelihood and maintaining social harmony and stability.

　　In recent years, China has made great efforts to promote community detoxification and community rehabilitation, with towns and streets as the main body, relying on the masses and communities, mobilizing social forces, developing anti-drug social workers, and vigorously implementing the "August 31" community detoxification and community rehabilitation project. In the past five years, 27,000 community drug rehabilitation and community rehabilitation offices have been established nationwide, with 27,000 full-time drug control social workers and 68,000 part-time social workers. A total of 950,000 person-times of community-based drug rehabilitation have been carried out nationwide, and more than 1.2 million people have given up drug addiction for more than three years.

　　Strictly prevent illegal loss and strengthen the control of precursor chemicals

　　Proceeding from the fact that China is a big producer and exporter of chemicals, the national drug control department has earnestly implemented the 1988 United Nations Convention against Illicit Traffic in Narcotic Drugs and Psychotropic Substances.

　　Over the years, China has always attached importance to the "two-way investigation" in border areas and entry and exit ports, which not only prevents drugs from entering the country, but also prevents precursor chemicals from being smuggled out of the country. At the same time, an international verification system for the import and export of precursor chemicals has been established jointly with the United Nations anti-drug agencies and relevant national authorities, and a management information system for precursor chemicals has been established, which has implemented information management for the production, operation and circulation of precursor chemicals. Over the years, China has actively participated in Operation Purple, Operation Topaz and Operation Prism carried out by the United Nations anti-drug system, and cooperated closely with the Shanghai Cooperation Organization to further strengthen the international verification of precursor chemicals exported by key varieties and countries.

　　Since the People’s War against Drugs, more than 23,000 tons of precursor chemicals and non-regulated chemicals have been seized through strict investigation, and 20,500 tons of precursor chemicals have been prevented from being exported through international verification.

　　Actively fulfill international conventions and make contributions to the world drug control cause.

　　The Government of China has always attached importance to international cooperation in drug control, and, as a responsible big country, has always followed the principle of "extensive participation, shared responsibility, comprehensive and balanced drug control strategy, and emphasis on alternative development" put forward at the twentieth special session of the General Assembly on drug control, and earnestly implemented international drug control conventions.

　　Actively promote regional bilateral and multilateral drug control cooperation. The Government of China has hosted many important multilateral international conferences, continuously deepened the mechanism of Memorandum of Understanding (MOU) on drug control cooperation in Greater Mekong Subregion, the mechanism of "ASEAN+China" on drug control, the mechanism of Shanghai Cooperation Organization on drug control, and the mechanism of BRICS countries on drug control, and actively demonstrated China’s influence in the international drug control field.

　　Actively promote law enforcement and security cooperation in Mekong River Basin. In close cooperation with relevant countries, the case of "October 5" Mekong River was successfully solved in 2011, and naw kham, the first offender of the "Golden Triangle" mega-armed drug trafficking group, and key members were arrested. Leading the establishment of a law enforcement and security cooperation mechanism in the Mekong River Basin of China, Laos, Myanmar and Thailand, and continuing to carry out joint anti-drug operations to jointly crack down on transnational drug crimes and completely destroy criminal groups that have long endangered the security of this basin.

　　Actively carry out foreign law enforcement training, equipment and material assistance exchange and alternative development. China has gradually developed from a recipient country to an annual donation of US$ 1 million to the United Nations Office on Drugs and Crime (UNODC), and has trained nearly 2,000 drug enforcement officials for Myanmar, Laos, Cambodia and other countries within its capacity.