Kia EV5 sold only 104 units in the first month of listing, which is really not worthy of its strength.
According to the latest industry sales data, in November 2023, the monthly retail sales of Kia EV5 in the domestic auto market was 104 units. It should be said that if we simply look at the sales scale, the sales data of KIA EV5 is really hard to be called wonderful, and it should not meet the expectations of the manufacturers.
Kia EV5
However, I think this sales data is of little reference significance. Therefore, as far as the current sales performance is concerned, it cannot be asserted that KIA EV5 has encountered setbacks. In other words, the performance of KIA EV5 in China can still be expected.
Friends who know the auto market should know that KIA EV5, as a brand-new, was officially listed on November 17th, 2023, that is, the opening day of Guangzhou Auto Show.
In other words, in November 2023, Kia EV5 was not the first full month of its listing in the domestic auto market. Obviously, its sales days are short.
Kia EV5
Moreover, generally speaking, the market awareness of a brand-new model needs to be gradually improved in the month when it is launched, so its sales volume will inevitably have a climbing period.
In view of this, Cheyu World has repeatedly expressed a view that the reference significance of the monthly sales of new cars is generally not great, and it cannot be used as the basis for whether new cars can continue to sell well.
As for the market prospect of this model in the domestic auto market, as mentioned above, I think we can still look forward to it. This is because in terms of product strength, the performance of Kia EV5 is still sincere.
Kia EV5
First, in terms of appearance, KIA EV5 is still very helpful. The popular elements, such as daytime running lights and vertical light source, front bumper decorated with black grille and silver ornaments, suspended roof and hidden door handle, large tail roof spoiler and bottom matte decorative board, are all presented in this exhibition.
Second, the battery life is good and it supports fast charging. It is understood that the KIA EV standard battery life version can reach 530 kilometers under specific working conditions.
As for the cruising range of the long-life version, it can reach 720 kilometers. Moreover, it takes only 27 minutes to charge the battery from 30% to 80%.
Kia EV5
Third, in terms of intelligence, KIA EV5 is equipped with a 27-inch integrated triple screen, and is equipped with the latest generation of ccNC intelligent internet entertainment system, which supports a number of practical apps.
Moreover, it supports OTA remote upgrade. In addition, the new car also adopts the Huai-dang operation mode. In the current auto market, this is also an element that is more favored.
What needs to be pointed out is that KIA EV5 has also shown some sincerity in terms of selling price. The actual sales price of some models is 10,000 yuan cheaper than the pre-sale price.
Kia EV5
I think this is more important. To a certain extent, this shows that Kia may be more pragmatic in pricing.
You know, after Kia EV6 was listed in the domestic auto market, the sales performance was not very brilliant. According to the comprehensive sales data of the industry, from August to November 2023, its monthly retail sales were 8, 96, 6 and 6 respectively.
We have said many times in previous articles that KIA EV6 has the strength of World War I simply from the perspective of product strength. The reason why the performance is not very good may be that the price positioning is a factor affecting sales. Therefore, I think it is a wise move that the starting price of KIA EV5 is lower than the pre-sale price.
Kia EV6
In view of this, I am optimistic about KIA EV5 in terms of product strength. As for the sales results in November 2023, it is really not enough to show its strength, and it is not of great reference significance.
Of course, it goes without saying that the current competition in the new energy vehicle market is fierce. As a brand-new model, Kia EV5 will inevitably face certain competition after listing. Here, we hope that it will achieve better sales results in the domestic auto market.
Finally, the sales data of car companies involved in this paper come from the official of car companies; The sales data of the involved models come from the comprehensive sales data of the industry released by the third-party platform;
The data description of the third-party platform shows that it is displayed in strict accordance with the corresponding relationship between sales volume and platform announced by automobile distribution associations and manufacturers, with an accuracy rate of over 99%, which is for reference only.
This article states:
1. This article is the original article of Cheyu World Operation Department, with the total number of No.10781. Some pictures are from the Internet, and the data and related materials marked with the source are all references. The original copyright of Cheyu World is reserved, and the infringement will be investigated.
2. The sources of information in this article are indicated in the article for reference only. Please refer to the official information for details. One of the reasons why we quote is to convey information; Second, I hope that car companies can face the problems calmly and solve them effectively, so as to obtain better development prospects in the domestic auto market.