Hongqi New Energy Hongqi EH7 brings no small surprise

In April 2023, the sub-brand of "Hongqi New Energy" was officially established and a new brand identity was adopted. In March 2024, the brand’s first model was officially launched. From the establishment of the brand to the launch of the first mass-produced model, "Hongqi Speed" demonstrated the ability of Chinese manufacturing. At the same time, the new Hongqi EH7 also brought no small surprises to consumers.

The new car is positioned as a medium and large car, and a total of 5 models are launched, priced at 22.98-30 9,800 yuan. Based on the new FMEs "flag" super architecture, it has a new design language and a new technology platform, and has shown a high level in appearance design, cockpit configuration, intelligent driving control and other aspects.

In terms of appearance, the latest family-style design of Hongqi New Energy is adopted. The 7-shaped matrix headlights that can be dynamically lit are matched with the bottom air intake grille with raised corners, which is like a smiling face and brings high recognition. Above the closed grille is a new brand logo, and the Hongqi EH7 is also the first model to adopt the new logo.

On the side of the body, the front length and back short shape make the side look low and sporty. The addition of hidden door handles strengthens the integrity of the body while effectively reducing wind resistance. In terms of size, the length, width and height are 4980/1915/1490 mm respectively, and the wheelbase is 3000 mm.

In the rear part of the car, the through-type taillights have been blackened inside, and after lighting up, it shows the effect of "spreading wings", which is very recognizable. There is a through-type black trim at the bottom, which enhances the sports properties.

The new car is also very good in terms of cockpit configuration. The 15.5-inch center control screen and 6-inch instrument form a curved dual screen, and the left side of the screen is equipped with a touch light switch, which is very practical. In addition, there is an oversized 63-inch AR-HUD head-up display system, which is convenient for the driver to drive. The built-in Qualcomm Snapdragon 8155 chip ensures the fast and good operation of the car.

In terms of intelligent interaction, it is equipped with the heart-to-heart voice interaction 2.0, supports the wake-up-free function, can have continuous conversation voice interaction for 20 seconds, and supports voice and gesture interaction, which is more convenient to operate. It is reported that the follow-up OTA will launch the "Task Master" function, which can switch modes with one click according to the usage scene, which is very practical.

Intelligent driving, equipped with HAP precision automatic driving assistance system, tracking reversing, automatic parking auxiliary features and other intelligent functions are configured.

In addition, it is also equipped with 256-color ambient lights, four different themes of fragrance, and a sound system with 14 speakers, which enhances the comfortable car environment.

In terms of power, two versions of single motor and dual motor are provided. Among them, the single-motor version has a maximum power of 344 horsepower motor and a peak torque of 450 Nm; the version has a maximum power of 619 horsepower and a peak torque of 756 Nm. The acceleration time of 0~ 100km/h is only 3.5s. In terms of battery life, the maximum range under CLTC conditions can reach 820 kilometers. Charging for 5 minutes can make up 215 kilometers. And support 3kw external discharge function.

Editor’s language

In recent years, FAW Hongqi has developed rapidly and its influence is obvious to all. Its H5, H9 and other models have been well received by consumers. Now, joining the new energy vehicle track, it has quickly launched the first model of the "new energy sub-brand" Hongqi EH7. Its unique appearance design, luxurious and atmospheric interior, mainstream technology configuration, excellent power performance, and long cruising range all demonstrate the industry’s leading level.